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Linktree

UX Writer

Full-timeUX writerup to $6,000 per day Australia
Flexible work schedule
Home office stipend
Remote work options
Pet-friendly office policies
Mental health wellbeing support
Parental leave
This job offer is closed.
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In the time it takes you to read this job ad, around 100 new accounts will have signed up to Linktree. We’re growing, fast! Since 2020, Linktree has ? from 4M to over 20M accounts, scaling from 20 team members to over 200. To learn more about how we work (and get the 101 on our $6K flexible benefits package), keep reading.

P.S. If you don’t tick every box in this ad, please don’t rule yourself out just yet. We’ve seen the research that women and other people in underrepresented groups tend to only apply when the checklist is all ticks. We prioritise hiring incredible human beings over ticking boxes – so if this role resonates with you, hit that apply button!

The Role:

We’re looking for a UX Writer to help us create intuitive and seamless experiences for million of Linktree users. You’ll be entering the team as the first dedicated hire in this function and in so doing, you will be responsible for building and developing a robust strategic program to help us bring more consistency to how we speak to our users, guide them to use and love our product and help develop the capability of UX Writing across the product team so we can all grow together.

You will also be responsible for translating our brand tone of voice into our product as well as collaborating with product managers, engineers, data teams and product + brand designers to improve the holistic user journey and experience to increase acquisition, retention and guiding users to self-serve and succeed.

In this role you will take a strategic approach to what you priorities and why, you will implement, socialise and advocate for programs across the product team and ecosystem and you will work closely with our international country managers to ensure we are serving our global user base.
As UX Writer at Linktree, you’ll be working together with various members and teams to achieve your goals - You’ll not only investigate how we currently work and help us optimise it as you grow into your role, but will also help push our brand and product to a new level and deliver best in class experiences.

The Linktree you know and love today is just the beginning, we’re just getting started, so joining us now means you will have a first hand influence in shaping and achieving our mission.

This role can be based anywhere in Australia, and you may choose to work fully remotely, or you are welcome to join us at our Melbourne and Sydney offices.

What You Will Do In This Role:

  • Create clear, compelling, and engaging product copy programs and frameworks to educate the wider team and and advocate for the power of copy within the holistic product and user experience.
  • Helping others approach the problem and build UX Writing capabilities across the team
  • Develop UX Writing principles and processes that align and amplify Linktree's brand tone within the lens of our product .
  • Conduct frequent product audits to identify inconsistencies and opportunities to improve the holistic product experience 
  • Develop frameworks and practices to help us systemise how and what we say to ensure consistency across current and future product evolutions.
  • Investigate current processes, user experiences and use data and user testing insights to improve our users experience.
  • Clearly communicate complex information with language that is simple, authentic, friendly and on brand
  • Collaborate with Product Marketing and Brand Marketing through collaborating on our holistic brand and product TOV
  • Manage multiple demands and deliver high-quality work to deadlines.

What We're Looking For:

  • Ability to product high quality content and raise the quality bar of teams including the work of their peers
  • Comfortable working in an ambiguous environment
  • Can identify risks and complex problems and present solutions
  • Managing expectations with teams, leaders and stakeholders and the ability to influence beyond the design teams
  • Define and guide designers and their teams on best practices that enhances their work
  • Prior experience designing a language system for products
  • Passionate about users insights with proven prior experience working with user research and analysing user feedback
  • The ability to work in an agile environment and cross-functionally with many teams
  • A portfolio, to help us learn about how you think and practice your craft.
  • A high level of EQ and empathy to the challenges of working in a hyper-growth startup
  • 5 + years experience writing content for the web and mobile experience, as a UX writer/ content design or strategy role
Success in this role will be measured by:
Your ability to work with UX strategist and designers to identify current gaps in the product and user journeys from a communication and content lens. You will propose solutions including frameworks, guidelines and processes and be actively involved in highest prioritised strategic initiatives setting and executing / directing on content vision.

Where & How We Work

We are a global, diverse group across age, gender, and race and offer a truly flexible and family friendly work environment. Kids, pets, and the occasional delivery person are all actively encouraged to appear on our Zoom screens. All of us at Linktree work either fully remote or a hybrid "remote, but in-office sometimes" approach and that will continue even when COVID is behind us.

We currently have offices in Melbourne, Sydney and LA is coming next, but our team is spread across Australia, The USA and New Zealand. Growing from 20 people in early 2020, to 50 in 2021 and over 200 in 2022, Linktree is still growing rapidly!

Being globally distributed doesn't mean working to one timezone and we offer autonomy and flexibility in how you structure your days and weeks. There will be the need for some collaboration outside of a "normal" 9-5 being a global company, but we aim to work asynchronously where possible.


Our Culture & Benefits

Linktree's company culture and values are based around collaboration, diversity, inclusion, and flexibility. Those are all nice words but to give you some more specific examples:

- We recognise that each person is unique and have designed our benefits with this in mind. Each person has $6000 AUD to spend across Wellness, Growth, Lifestyle, and Impact pillars. This could be spent on things like (but not limited to): fitness memberships, development courses, books, childcare, pet insurance, mental health support, bike equipment, travel, or green energy initiatives.

- Employee Stock Option Program - we want each and every employee to share in the company’s success as we go further together.

- We have a paid 18-week parental leave program that is inclusive of birth and non-birthing parents and supports the whole parenting lifecycle. We also offer 4 weeks of paid leave for early pregnancy loss and the full parental leave for later pregnancy loss, in addition to a support program.

- We are proud to offer all regular full-time and part-time employees 20 hours paid volunteering leave per calendar year.

- Flexibility is at the core of Linktree, so whether you prefer fully remote, the office, or a bit of both, the choice is up to you. We trust you to get the work done.

- We have several diversity and inclusion initiatives underway, including a D&I council, training for all staff on neurodiversity, unconscious bias, and the incorporation of a transpositive inclusion policy.

- We prioritise our team's mental health, with all employees having free access to Headspace and Uprise, including 1:1 coaching sessions from qualified psychologists or counsellors.

- All Linktree staff receive $1000 AUD towards setting up their work from home space.


The Linktree Story

The average number of social media accounts is close to 9 per person these days. Chances are you’re also using more than 3-4 social media platforms - but where should someone who wants to discover more about you achieve that? In a highly fragmented digital world, the concept of presenting your whole self feels overwhelming to most - and that’s where Linktree comes in.

Creating this category 5 years ago, we launched a simple tool that allowed anyone to manage their corner of the online world. Want to link all your social media accounts under one link? Thinking of turning your passion into your income? Want to share your ideas, beliefs, or even just a playlist you like? Linktree has the platform to help you get it done.

It sounds good, we hear you say, but how do I know if it works? Fair question - why don’t you take it up with Facebook, TikTok, Redbull, HBO, Metallica, Alicia Keys, Selena Gomez, or Michelle Obama? They’re all using Linktree!

With close to 40,000 signups per day (with no signs of stopping), plus our latest funding round of $152M AUD valuing Linktree at $1.7 billion, we’re on our way to making a real impact on the digital universe - and we’d love for you to join us for this ride.
Questions & answers for this position
  • What is the type of contract for this position?
    The contract for this position is a Full-time contract
  • What's the salary range for the UX Writer position?
    The suggested salary for this position is up to $6,000 per day
  • Is telecommuting possible for this position?
    No, telecommuting is not possible for this position
About Linktree
Linktree is a freemium social media reference landing page developed by Alex Zaccaria, Anthony Zaccaria, and Nick Humphreys, headquartered in Melbourne and Sydney, Australia.
Website
Industry
E-Commerce, Internet
Founded
2016
Size
51-250 employees

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