Senior Product Marketing Manager

In the time it takes you to read this job ad, around 100 new accounts will have signed up to Linktree. We’re growing, fast! Since 2020, Linktree has ? from 4M to over 20M accounts, scaling from 20 team members to over 200. To learn more about how we work (and get the 101 on our $6K flexible benefits package), keep reading.

P.S. If you don’t tick every box in this ad, please don’t rule yourself out just yet. We’ve seen the research that women and other people in underrepresented groups tend to only apply when the checklist is all ticks. We prioritise hiring incredible human beings over ticking boxes – so if this role resonates with you, hit that apply button!

You will leverage product, customer, competitor, market, and category insights to inform product strategy and lead go-to-market strategy. That means you will influence who we build for and what we build for them, all the way through to what, when, where, why, and how we announce new features and products when they’re ready.

You will collaborate with product managers on the scope of new products, features, and partnerships, drive their positioning and pricing strategy, then lead a team of 20+ go-to-market contributors and channel owners to tell the world about them. 

The PMM team is measured by its impact on user growth, activation, monetization, and retention, but we also get our hands into many different projects across the business.

Leading in your role isn't working on your own, though - you’ll have peers, leaders and mentors, like Dan and Jess available to help when needed as you innovate your way to delivering results and supporting others.

This role could be based anywhere in Australia or West Coast USA - the time zones there are a little friendlier to work with than the East Coast. Our head office is in Melbourne, and we also have a Sydney office, so you can do fully remote or a mix of both if in those cities.

We are a global, diverse group across age, gender, and race and offer a truly flexible and family friendly work environment. Kids, pets, and the occasional delivery person are all actively encouraged to appear on our Zoom screens. All of us at Linktree work either fully remote or a hybrid "remote, but in-office sometimes" approach and that will continue even when COVID is behind us.

We currently have offices in Melbourne, Sydney and LA is coming next, but our team is spread across Australia, United States, and New Zealand. Growing from 20 people in early 2020, to 50 in 2021 and over 200 in 2022, Linktree is still growing rapidly!

Being globally distributed doesn't mean working to one timezone and we offer autonomy and flexibility in how you structure your days and weeks. There will be the need for some collaboration outside of a "normal" 9-5 being a global company, but we aim to work asynchronously where possible.

Linktree's company culture and values are based around collaboration, diversity, inclusion, and flexibility. Those are all nice words but to give you some more specific examples:

- We recognise that each person is unique and have designed our benefits with this in mind. Each person has $6000 AUD to spend across Wellness, Growth, Lifestyle, and Impact pillars. This could be spent on things like (but not limited to): fitness memberships, development courses, books, childcare, pet insurance, mental health support, bike equipment, travel, or green energy initiatives.

- Employee Stock Option Program - we want each and every employee to share in the company’s success as we go further together.

- We have a paid 18-week parental leave program that is inclusive of birth and non-birthing parents and supports the whole parenting lifecycle. We also offer 4 weeks of paid leave for early pregnancy loss and the full parental leave for later pregnancy loss, in addition to a support program.

- We are proud to offer all regular full-time and part-time employees 20 hours paid volunteering leave per calendar year.

- Flexibility is at the core of Linktree, so whether you prefer fully remote, the office, or a bit of both, the choice is up to you. We trust you to get the work done.

- We have several diversity and inclusion initiatives underway, including a D&I council, training for all staff on neurodiversity, unconscious bias, and the incorporation of a transpositive inclusion policy.

- We prioritise our team's mental health, with all employees having free access to Headspace and Uprise, including 1:1 coaching sessions from qualified psychologists or counsellors.

- All Linktree staff receive $1000 AUD towards setting up their work from home space.

The average number of social media accounts is close to 9 per person these days. Chances are you’re also using more than 3-4 social media platforms - but where should someone who wants to discover more about you achieve that? In a highly fragmented digital world, the concept of presenting your whole self feels overwhelming to most - and that’s where Linktree comes in.

Creating this category 5 years ago, we launched a simple tool that allowed anyone to manage their corner of the online world. Want to link all your social media accounts under one link? Thinking of turning your passion into your income? Want to share your ideas, beliefs, or even just a playlist you like? Linktree has the platform to help you get it done.

It sounds good, we hear you say, but how do I know if it works? Fair question - why don’t you take it up with Facebook, TikTok, Redbull, HBO, Metallica, Alicia Keys, Selena Gomez, or Michelle Obama? They’re all using Linktree!

With close to 40,000 signups per day (with no signs of stopping), plus our latest funding round of $152M AUD valuing Linktree at $1.7 billion, we’re on our way to making a real impact on the digital universe - and we’d love for you to join us for this ride.