Senior Director, Product Marketing

Job overview

Omada Health is looking for an experienced product marketing leader to join our team.  This individual will be a strategic thinker, a skilled storyteller and experienced cross-functional operator who can drive consensus across product, clinical and commercial teams.  In this role, we are looking for someone who can lead a team to synthesize market feedback, understand our business buyers, and their buying process, support product roadmap development, sales, and marketing efforts, continuing to widen the gap between Omada and our competitors.

In this role we are looking for a player-coach who will lead a team of PMMs to cover our individual products (Diabetes, Pre-Diabetes, Hypertension and MSK), Omada Labs, our product roadmap development, and sales enablement for payer and employer audiences.  This role will be instrumental in driving strategy and design of Omada’s next generation products.

This role is can be based in San Francisco, Atlanta, or remote in the USA and reports to the VP of Brand and Product Marketing.

About you:

• 18+ years experience in related marketing discipline, with a focus on B2B audiences. Healthcare a plus
• Experience with buyer research and insights, messaging/positioning, GTM plans, executing  product launches, sales enablement, content marketing
• Experience in high growth environments, working at scale
• Successful track record of developing competitive, insight driven product stories
• Ability to effectively inspire, influence and communicate cross-functionally across all levels of management, and work on multiple projects simultaneously in a fast-paced, dynamic environment.
• Proven ability to deliver content including presentations, product guides, web content, and white papers.
• Attention to detail and commitment to excellence, along with the ability to grasp and translate features into buyer benefits.

Your impact:

• Be the voice of the customer for product and commercial teams, using insights gathered from research, data, marketing intelligence
• Help shape product and go-to-market roadmaps based on market gaps, competitive intelligence, and customer and member needs
• Integrate the brand strategy down into the product messaging and roadmaps, bringing together our promise to product story
• Clearly understand, define and articulate our competitive position in each product vertical for sales and marketing
• Create core messaging to enable development of a variety of content types, including web  landing pages, videos, presentations, ad copy, and in-person & virtual events, to drive business growth and marketing success.
• Lead packaging and pricing for our products to ensure they are aligned with the market.
• Stay on top of technology and competitive trends; translate them into POVs and share with product and sales team.

Benefits:

• Competitive salary
• Stock options (extended post termination option exercise window for Omadans who are with us 3 years or more)
• Flexible vacation to help you rest, recharge, and connect with loved ones
• Generous parental leave
• Health, dental, and vision insurance (and above market employer contributions)
• 401k retirement savings plan
• Stipend for professional development
• Two giftable Omada enrollments per calendar year
• Healthy snacks and meals
• Wellness events (e.g. running club)
• Community volunteering opportunities, plus one day off per year to volunteer
• ...and more!
  
  

About Omada Health:

Omada Health delivers integrated healthcare for chronic conditions to meet the needs of employers and health plans. Combining virtual-first care with the science of behavior change, Omada Health improves both member health and customers' economic outcomes over the long term. Working with over 1,700 customers — including health plans, health systems, and employers ranging in size from small businesses to Fortune 500s across a wide variety of industries — Omada delivers personalized interventions for diabetes, diabetes prevention, hypertension, and musculoskeletal issues. All programs include integrated behavioral health support. Omada Health’s care programs are clinically supported and evidence-based, with results published in multiple peer-reviewed journals. To learn more, visit www.omadahealth.com.

We carefully hire the best talent we can find, which means actively seeking diversity of beliefs, backgrounds, education, and ways of thinking. We strive to build an inclusive culture where differences are celebrated and leveraged to inform better design and business decisions. Omada is proud to be an equal opportunity workplace and affirmative action employer. We are committed to equal opportunity regardless of race, color, religion, sex, gender identity, national origin, ancestry, citizenship, age, physical or mental disability, legally protected medical condition, family care status, military or veteran status, marital status, domestic partner status, sexual orientation, or any other basis protected by local, state, or federal laws.