Product Marketing Lead, Google & Meta Partnerships (Remote, Americas)

Shopify has redefined commerce. We’ve raised the standard for how businesses of all sizes operate, market, and sell their products and services. With over 1 million merchants in more than 175 different countries, we continue to grow while looking for innovative ways to impact the market.To deliver on our vision of making commerce better for everyone, we need to build the right product that solves the right problems for the merchants and businesses who need them the most.We then need to make sure our merchants know about our products and are able to grow their business using them.

The mission of the Marketplace team at Shopify is to connect merchants and buyers everywhere through Shopify.To help our merchants sell wherever their customers spend time online, we have developed integrations with the highest traffic online destinations or marketplaces, including Facebook, Google, TikTok, Pinterest, eBay, Walmart Marketplace and more.

We are looking for two Product Marketing Leads that will help us deliver on this mission through our partnerships with Meta and Google respectively. In this role, you will focus on driving the adoption of these marketplace partnerships.You will need to have a growth mindset, deep empathy for merchants and customers, and be excited to roll up your sleeves and dig for the solution to a complex problem. 

Responsibilities: 

• Work cross functionally with product, data, engineering, UX and marketing on opportunities to accelerate product growth 
• Create strategies to drive product success through merchant awareness, adoption, and advocacy by understanding merchant needs, product roadmap, market trends, and competitive forces
• Define clear and compelling product narratives 
• Refine product messaging and positioning to optimize growth
• Collaborate with product trifecta to optimize product elements that boost user engagement and alleviate product issues and gaps 
• Run A/B tests to optimize user messaging strategies and quantitatively test hypotheses pertaining to acquisition and engagement strategies 
• Identify KPIs, set targets, and analyze the results of growth efforts against those targets
• Communicate effectively and often to ensure that all stakeholders are aligned

• Previous experience working at a large scale tech company in partner marketing
• Extensive experience in product marketing
• Experience working in high profile product launches which includes communication at the executive level
• Experience driving product growth 
• Ability to thrive in uncertainty, resolve ambiguity and think quickly on your feet
• A resourceful attitude and positive negotiation skills — you'll be working with a lot of different teams across Shopify as well as with external partners
• Experience using data/analytics to measure the impact of your work

All your information will be kept confidential according to EEO guidelines.

Shopify is now permanently remote, and we’re working towards a future that is digital by design. That location you see above? Consider it merely an example of hundreds of potential locations Shopify is hiring. Learn more here: https://www.shopify.com/careers/work-anywhere

Our belief is that a strong commitment to diversity & inclusion enables us to truly make commerce better for everyone. We encourage applications from Indigenous peoples, racialized people, people with disabilities, people from gender and sexually diverse communities, and/or people with intersectional identities. Please take a look at our Sustainability Reports to learn more about Shopify’s commitments to our communities, and our planet.

At Shopify, we understand that experience comes in many forms. We’re dedicated to adding new perspectives to the team - so if your experience is this close to what we’re looking for, please consider applying.