Product Marketing Lead, Enterprise (Remote, North America)

Shopify has redefined commerce.  We’ve raised the standard for how businesses of all sizes operate, market, and sell their products and services.  With millions of merchants in more than 175 different countries, we continue to grow while innovative ways to impact the market.

Shopify is now permanently remote and working towards a future that is digital by default. Learn more about what this can mean for you.

We are seeking a senior leader in product marketing to work with our enterprise merchant audiences. In this role, you would work closely with our executive team, marketing and sales. This portfolio requires in-depth experience with technical product marketing in an enterprise, sales-led environment—especially in the marketing of developer tools and APIs—and speaking to a developer audience.

To learn more about Shopify's new composable stack for enterprise retail visit Commerce Components. This is just one of many exciting enterprise products you will work on!

The role:

• Lead the “big picture” by owning solution narrative, intent, goals, KPIs, roadmaps and more.
• Understand our target market by turning data into insights, developing buyer personas, and highlighting key use cases and customer needs.
• Partner closely with cross-functional leaders and partners to share ideas and opportunities, identify strategies to overcome roadblocks, and outline top priorities for the team.
• Serve as a subject matter expert on the product’s value propositions, core capabilities, and market landscape.
• Leverage market, product, and customer insights to help define the roadmap and ensure a consistent, compelling customer experience.
• Communicate success regularly through cross-functional meetings to highlight success and impact against business goals.
• Lead, develop, and manage a diverse team by providing mentorship, guidance, and career development.
• Set Product Marketing Managers up for success by conducting prioritization conversations to ensure they’re working on the right opportunity areas.
• Meet with PMs, PMMs, data and creative teams to understand resource allocation and ensure that we’re focused on the right priorities, with the right staffing in place.
• Inform creative teams through outstanding briefs that inspire and enable marketing and content design. 
• Collaborate with Product, UX, Communications, Creative and Marketing teams to launch cohesive GTM plans.
• Own and measure success metrics, working with Data Science to scope measurement and instrumentation needs.
• Influence pricing and packaging decisions for the products and features you own.

• Extensive experience with large enterprise, sales-led go-to-market configurations.
• A technical product marketing background - experience with Dev Tools, SDKs,  APIs, etc.
• Experience interfacing with CTOs and other technology leaders.
• Experience in a people leadership role interfacing with senior executives, internally and externally.
• Strong understanding of how to leverage data to shape insights and inform high-level product and marketing strategies.