Product Marketing internship (end-of-studies)

🤓 Lengow, an intelligent and automated e-commerce platform :

Since 2009, Lengow has been the indispensable e-commerce platform for multi-channel expansion in the European market: marketplaces, price comparison websites, affiliate marketing, display ad retargeting, social media, etc.

This internship is open in Nantes/ Paris/ Barcelona.

Purpose of the internship:

We are seeking a dynamic and motivated Product Marketing Intern to join our growing team. You will be working with Yiguo Zhang, Product Marketing Manager, on projects that stand at the intersection of various teams across the company: Product Management, Marketing, Sales, and Customer Services. 

Product Marketing at Lengow takes on a wide range of responsibilities, from understanding the market, to devising go-to-market strategies, and conveying the value of our products to the right audience. 

With the right mindset and skills, you will be empowered to own and drive certain projects autonomously, and learn about a wide range of product marketing topics to advance your career. This internship offers an exciting opportunity to gain hands-on experience within a fast-paced B2B SaaS environment, and will lead to a full-time position after successful completion.

⌨️ Your main tasks would include (but not limited to):

1. Drive our product update communications process

• Work closely with product management and support teams to monitor and master any upcoming new features and changes in our product 
• Create the right content to inform our customers and prospects about product updates, such as copywriting in EN/FR, making graphics or mini demo videos to demonstrate features when needed, etc.
• Launch communication campaigns timely on relevant channels, including emailing, in-app notifications, webpage updates, and periodical newsletters
• Maintain our internal dashboard to make sure Sales and CSM teams are also up-to-date about what’s new

2. Coordinate new marketplace launches

• We partner with hundreds of marketplaces (Amazon, Zalando…) where our brand and retailer customers grow their sales - you will collaborate with partners to ensure the successful launch and adoption of new ones among our customers across Europe
• Coordinate with marketplace partners to obtain relevant information and organize internal webinars to empower our customer-facing teams 
• Maintain our internal knowledge base of different marketplaces 

3. Provide support in other product marketing initiatives

• Market research on target industries, customer needs, competition, and latest commercial and technological trends
• Content conception and production, for product-related collaterals such as pitch decks, product sheets, battlecards and demos 
• Product positioning and messaging, helping articulate our value proposition to different customer segments through effective storytelling
• Sales enablement, support in creating sales collaterals and ensure sales reps are equipped with the necessary knowledge and resources to effectively sell our products

🎯 Your roadmap with us: 

• After 1 month: You understand the e-commerce universe, have built steady work relationships with different teams, and start to own our product update communications process. 
• After 3 months: You have become an expert of our products, and start to contribute to wider product marketing initiatives.
• After 6 months: If the internship is successful, you would receive a full-time job offer.

Hiring Process :

• Interview with hiring manager to understand your motivations and ensure mutual fit
• Assignment to be done at home
• Interview to present your assignment and further discussions
• Reference check and internship agreement

Requirements

🏹 We are looking for someone with the following experiences and skills:

• Bachelor's or Master's education in business, marketing, technology or related fields
• With at least 1 year of relevant previous internships or other work experiences, you are looking for an end-of-study internship with intention to evolve into a full-time position upon completion
• Excellent speaking and writing skills in English required, proficiency in French highly preferred, additional proficiency in Spanish, German, Italian and Chinese would be appreciated
• Previous experience in the software industry, ideally B2B SaaS, would be required
• Previous experience in the e-commerce industry would be highly valued
• Understanding of B2B marketing principles and software-related technology topics is necessary
• Proficiency in Hubspot email marketing, or at least the ability to quickly master it, would be essential
• Excellent interpersonal and collaboration skills required to work with cross-functional teams and external stakeholders
• Being highly organized, detail-conscious, and have ownership mindset in order to driven projects autonomously

Benefits

✨ Joining Lengow is also an opportunity to benefit from many advantages :

• Ticket restaurant 8 euros by day
• Malakoff Humanis Private insurance & Prevoyance.
• Hybrid remote policy
• Flexible hours
• Bike mileage allowances or 50% of transportation tickets.
• Remote allowances
• Professional events (Devoxx, Meetup ...) and regular internal events.