Lead Product Marketing Manager

About Doctolib Siilo:

Doctolib Siilo is a secure medical communication app designed for healthcare professionals. In March 2023, Doctolib Siilo strengthened its position and potential, when it was acquired by Doctolib. 

More than 650,000 healthcare professionals use Doctolib Siilo to discuss and coordinate patient care with colleagues both within and beyond their organisational walls. Today, Doctolib Siilo is the largest medical network in Europe. 

Since 2013, Doctolib has been striving for a healthier world by providing new-generation technology. With more than 2,800 employees across France, Italy, Germany and the Netherlands, Doctolib improves the daily lives of healthcare professionals and serves more than 80 million Europeans, offering a fast, frictionless, and secure journey for all their care needs.

What you’ll do:

Doctolib Siilo is looking for a talented Lead Product Marketing Manager. You will be assigned to Doctolib Siilo products and your mission will be to drive product success & usage thanks to powerful marketing & strategic initiatives across Europe.

Reporting to the Head of Product Marketing & Knowledge, you will work closely with various teams within Doctolib Siilo: Product Management, LGTM, Product Knowledge & Training, Marketing, Design, UX Writing, Field Teams, Customer Engagement and other PMM teams. 

Your responsibilities include but are not limited to:

• Drive Product Satisfaction through usage boost on existing key features & launch of new ones 
• Take the lead and handle PMO on key projects related to the Product Marketing of our products 
• Understand clearly who our users are and how they are using our product, developing sharp customer insights and maximise both usage and satisfaction

Some of the key topics you will be working on: 

• Product & Features Storytelling & Positioning: product positioning, product messaging, final word on names, taglines, value propositions, storytelling & marketing content. 
• New Features Releases: ensure perfect roll-out & messaging for new features towards Pro users and Doctolibers, including contribution to next Cycle Releases, thanks to a strong pairing with dedicated Feature Teams & PMs. 
• Product Usage Engagement: increase feature adoption & usage to boost overall product perceived value of our customers. 
• Product Feedbacks: gather customer feedback & feature requests to drive our Product Management towards a better product market fit.
• Product Onboarding: ensure top notch onboarding processes & campaigns.
• PMO on strategic projects: lead projects with multiple stakeholders from various teams. 
• Sales Enablement & Competition watch: provide top-notch content to support sales and strategically adapt our product presentation and roadmap prioritisation thanks to competition insights & monitoring.

Who you are:

If you don’t meet all the requirements below but believe this opportunity matches your expectations and experience, we still encourage you to apply!

You could be our next team mate if you:

• You have 7+ years of experience 
• You have previous experiences in PMO with multiple stakeholders, and can bring together multiple functions to get things done in a fast-moving environment
• Ideally, you are experienced in new product launch, product marketing management or go-to-market strategy
• You have strong storytelling & copywriting skills
• You are passionate about both our products and our users
• You are fluent in English. Dutch, German, Italian or French are a plus

The interview process:

• 30’ ITW with the Talent Partner
• 30’ ITW with the Hiring Manager
• Case study (1h with 2 Team Managers) 
• Final interview with the Senior Director of Product Operations

Job details

• Initial term of 12 months
• Full Time 
• Workplace: Amsterdam
• Start date: ASAP 
• Remuneration: Fix + bonus on objectives (according to your profile)
• A stock options plan for every Doctoliber

Our team members are rewarded well, not only from a salary perspective but also with:

• Learning & development opportunities 
• Home office equipment allowance
• Team spirit & creativity budget
• 27 days of annual leave per year (and the ability to accrue more days on your work anniversary!)
• Flexibility days allowing to work in EU countries and the UK 10 days per year 
• Employee share plan 
• Solidarity Days (2 days per year to help health charities and create a positive social impact)
• Wellbeing program (free mental health and coaching offer with our partner moka.care)
• A flexible workplace policy offering a hybrid work mode
• Reimbursement of public transportation if you live outside the Amsterdam highway ring
• Relocation support for international mobilities

At Doctolib, we believe in improving access to healthcare for everyone - regardless of where you come from, what you look like. This translates into our recruitment process: Doctolib is an equal opportunity employer. We don't just accept diversity at Doctolib, we respect and celebrate it!

The more diverse ideas are heard, the more our product will truly improve healthcare for all. You are welcome to apply to Doctolib, regardless of your gender, religion, age, sexual orientation, ethnicity, disability, or place of origin. If you have a disability, let us know if there's any way we can make the interview process smoother for you! 

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