Senior Content Writer & Marketer (B2B SaaS - Data Science)

Relevance AI are a rapidly growing start-u, founded in 2020.

Insight Partners (Investors in Qualtrics, Twitter and DocuSign - good company to keep!) recently invested $4mil USD in early funding, along with backing from Galileo Ventures & Archangel Ventures.

We are now poised for future growth this year!

Our mission is to build the best possible, complete, end-to-end vector-based platform for data scientists & data practitioners to work with.

Our platform supports them to rapidly input and interpret datasets, work with domain experts, educate their stakeholders, experiment then deploy. This is a big, important problem that plagues our customers. 
 
Vector-based Machine Learning is a major technological advantage that hasn't been fully exploited. We have a large head start, a war chest of resources, world class talent with no incumbent competitors in our field. The future is bright at Relevance AI. 

Headquartered in beautiful Barangaroo in Sydney, you'll join the incredibly talented and diverse Relevance AI Team located across Italy, Hungary, Melbourne and the Gold Coast. We are remote friendly.

We strive to hire the best talent who are excited about collaboratively working to grow Relevance AI as the leader in data science 

About the role.

As our Senior Content Writer & Marketer, you’ll co-manage Relevance AI’s content strategy and calendar with our Head of Marketing. 

Your job will be to create engaging content that markets our platform to Data Scientists & Machine Learning Engineers, whilst also creating valued content assets that help them with the problems they face.

We don’t expect you to be an ML / Data Science expert, instead, you’ll collaborate closely with our own internal data scientists & machine learning experts, whilst you build up your own fluency - (bonus points to anyone who does understand Data Science & Machine Learning!)
 
You’ll working closely with a leading team of talented, exceptionally supportive colleagues including:

• Product teams 

• Graphic Designer 

• Data Evangelist 

• Front End Web Developer 

• Head of Marketing 

• With more members joining weekly!

Our ideal candidate has a strong track record in content marketing for Startups, Computer Software, Tech or SaaS businesses, you understand the importance of every step in the growth marketing journey from Awareness right through to Reactivation.

The big key traits that our ideal Senior Content Marketer & Writer possesses are:

1 – Being an autonomous leader equally adept at generating and executing ideas in a busy, but supportive team 

2 – Strong empathy for our Buyer Personas and ability to write to specific audiences in a specific part of the buying journey 

3 – Ability to quickly learn the complex world of data and translate highly technical, leading edge concepts into content that converts as well as engages.

4 – Highly organised with strong ability to document and execute best practice processes 

5 – Data driven with an understanding of how to interpret results & data that can improve content. 

Who we are looking for  

Ideally, we want to find a Mid / Senior level Content Marketer & Writer with 4-10 years experience, ready to write in Mid/Late February. 

We will also consider Junior or Mid level Content Marketers and Writers with an exceptional portfolio of work for Startups, Computer Software, Tech or SaaS Businesses, ready to make the next leap forward in their career. 

Responsibilities 

• Work closely with the Marketing, Sales & Product Teams to create content collaboratively. 

• Ideation, briefing, writing and publishing content that educates, builds interest, delivers value, whilst nurturing strangers to prospects to leads to customers to evangelists.

• Co-owning the content strategy and content calendar. 

• Delegating content to external freelance resources & internal subject matter experts. 

• Copy editing content drafted from internal/external sources to maintain consistency and best practice. 

• Content project management

• Communicating with stakeholder across the business with regards to content metrics, milestones and news. 

• Staying on top of the latest technological breakthroughs & trends in the world of data science and vector based technology. 

• Being able to translate rough concepts into a fully fleshed out content briefs and final content, with minimal direction from time to time. 

• Defining what Relevance AI’s tone of voice & brand will be 

Content you’ll create includes: 

• Internal & external blog posts 

• Landing page content 

• Content outreach 

• Marketing automation

• EDM Content 

• Product tours 

• Chat bots 

• EBooks 

• Video scripts 

• Use cases

• Case Studies 

• Product launch copy 

• Content for internal & external communities 

• Sales collateral 

• Social media posts

• Press releases
   

Skills that stand out! 

• Quality content ideation ability based on data, experience & trends.

• Able to research independently, whilst proactively requesting information from our subject matter experts where knowledge gaps exist 

• Ability to understand and translate technical functionality, SDK’s, APIs and web platforms to our audience

• Autonomous work ethic 

• Ability to work on multiple projects with shifting priorities. 

• Ability to work to deadlines 

• Strong collaboration and communication in a multiple team enviroment 

• Strong project management & organisation skills

• Exceptional attention to detail and problem solving ability 

• Working in a fast paced, supportive and constantly changing environment that challenges and rewards 

• Understanding of search engine and conversion optimisation 

• Basic experience with graphic design

• Bonus points if you know how to code

• Double bonus points if you have experience with python 

Key Selection Criteria 

• Minimum 4 years experience as a Content Marketer / Writer (ideally in Start Ups, Tech, Software or SaaS Businesses). 

• Strong understanding of Growth Marketing 

• Clear track record of content marketing results

• Strong portfolio of content 

• Experience with Wordpress, Google Analytics & HubSpot.

• Ability to code with mobile, tablet & desktop compatibility.

• Australian Citizen or Permanent Resident.

We’re a supportive and talented company with a growth trajectory of reaching $1b unicorn status. We hire diverse candidates from all walks of life, who possess clear expertise now and have the potential to be industry leaders in their own right. 

Our ideal candidate will enjoy a career defining role, working with a team of supportive, passionate and intelligent colleagues where no week at work is ever boring.

Keen to discuss further? Apply to this job ad with the following: 

• Resume 

• Cover Letter showcasing why you fit in for the role 

• Portfolio of previous work

Applications close - Monday, 28th of February @ Midnight.

Any questions, please contact Adam Marsh, Head of Marketing at Relevance AI via email - [email protected]

Looking forward to meeting you :)