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The Opportunity
Directus, which grew from two employees to twenty today with hundreds of contributors, has over 20 million downloads, a community of over 50 thousand developers, and enterprise customers spanning nearly every industry. Responding to user demand, he are hiring a Director of Product Marketing with expertise in open source environments to buildand lead the telling of our product story. Reporting to the VP of Marketing, and working closely with demand gen, sales and product teams, you will be responsible for the positioning and messaging, product launches, competitive intelligence/analysis, gathering customer feedback and go to market strategy.
What you'll do
- Become the go-to expert in our product offerings, our market, and our users and customers
- Contribute to our product roadmap planning by helping prioritize product offerings and the needs of our users and customers
- Define core messaging and develop the go-to-market strategy for product updates and launches within our platform
- Analyze and understand our competitive landscape to create repeatable winning strategies including differentiated positioning, value-based messaging, market requirements, packaging, customer evidence, sales plays, and thought leadership content
- Perform trainings and participate in calls to ensure effectiveness in positioning and selling
- Create a cadence and discipline for how information is communicated to internal teams
Experience You Have
- 8+ years of product marketing or related experience including proven expertise in B2B marketing and experience with open source software
- A collaborative attitude, and an eagerness to work across teams at our lean startup
- Proven ability to prioritize and manage fast moving initiatives that involve multiple stakeholders
- Strong product instincts and technical curiosity which translates to clear packaging, positioning, and messaging
- Excellent communication skills to articulate and communicate customer problems and our product story
- Strong public speaking and networking skills
- You have a keen eye for detail, process, and timelines
- The ability to manage multiple projects and reprioritize as necessary
- Experience with HubSpot, Google Analytics and Discord
- Strong “figure-it-out” skills
If you are in search of a team with passion, motivation, and creativity look no further. Our team of developers, designers, innovators, and entrepreneurs are all laser-focused on building something truly amazing.
Location
While officially headquartered in NYC, all our staff is decentralized by design. Our global team has been efficiently working remotely for over a decade, coming together each day via internal chats and telepresence. As long as you have a webcam and a fast/reliable internet connection, you're all set!
About Directus
Directus is a venture-backed Open Data Platform with a passionate community and millions of users worldwide. Modern and completely modular, our core product is comprised of a connection toolkit for developers, and an intuitive no-code App for non-technical users. With the ability to be installed on top of any new or existing SQL database, Directus instantly provides end-to-end data democratization.
Directus provides the data foundation for internal data tools and omnichannel digital experiences at some of the world's most forward-looking companies, including AT&T, Bose, HTC, Prada, TripAdvisor, and the United States Navy.
We're obsessed with meticulously honing the perfect data platform. Our product-led growth strategy keeps us focused on creating a premium offering, prioritizing innovative solutions over feature bloat, and code quality over technical debt.
Our team and ecosystem are growing at a rapid pace, but we still enjoy the benefits of being a smaller, more "tactical" team. Our organization is intentionally flat, with everyone wearing a few hats, and working with relative autonomy.
Applying
Directus is an Equal Opportunity Employer. We're committed to building a diverse team of talented individuals who bring different perspectives to the company, and who feel a sense of inclusion and belonging when they join our team.
If you're unsure about some of the details above, feel free to reach out with questions. We would love to hear from you!
Questions & answers for this position
- What is the type of contract for this position?The contract for this position is a Full-time contract
- What's the salary range for the Director or Product Marketing position?The suggested salary for this position is $152,100 - $185,900*
- Is telecommuting possible for this position?Yes, telecommuting is possible for this position
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