What is the type of contract for this job?

The contract for this job is a Full-time contract

What's the salary range for the VP of Product Marketing position?

The suggested salary for this job is $168,100 - $205,450*

Is telecommuting possible for this job?

Yes, telecommuting is possible for this job

VP of Product Marketing job at Gong

Gong unlocks reality to help people and companies reach their full potential. The patented Gong Revenue Intelligence Platform™ empowers customer-facing teams to take advantage of their most valuable assets – customer interactions, which the Gong platform automatically captures and analyzes. Gong then delivers insights at scale, empowering revenue and go-to-market teams to determine the best actions for winning outcomes. Thousands of innovative companies like Morningstar Inc., Paychex, LinkedIn, Shopify, Slack, SproutSocial, Twilio, and Zillow trust Gong to power their customer reality. Gong is an award winning company and was recognized on the Inc 5000 (#99), Forbes Cloud 100 (#28), LinkedIn Top Start Ups (#2), and Great Places to Work lists in 2021.

As our Vice President, Product Marketing, you will lead the Product Marketing function and team at Gong and play a key role in equipping our customer-facing teams with everything they need to win our market. This position reports directly to our Chief Marketing Officer.

RESPONSIBILITIES

Strategic Narrative, Messaging and Positioning: craft and optimize positioning and messaging (including company, platform, product, and competitive positioning) to equip sales teams to close deals, support successful product launches, and deploy through all market-facing communication touch points (website, sales messages, SDR, content, etc.)
Deep Product Expertise: foster a meaningful relationship with Product leadership; maintain a deep understanding of our current product and product plans; lead the creation, design, and enablement of our product demos; and ensure that all PMM work is guided with intimate knowledge of our products
Sales & CS Enablement: equip our sales teams to win more deals with messaging, sales strategies, materials, tools, and market knowledge, with the aim of increasing close rates, competitor win rates, decreasing sales cycle length, increasing ACV
Analyst Relations: lead our AR program including a deep-dive product demos, a deep understanding of our industry landscape and how we differentiate, and advance our category design and leadership
Pricing & Packaging: optimizing pricing and packaging for differing segments to maximize revenue and profitability and increase deal size
Content Strategy: work with our Corporate Communication and Content teams to craft a content strategy that addresses each part of the buyer’s journey, online and offline, from awareness to decision
Thought Leadership: build event presentations, write compelling articles, and brief decision makers, all in an effort to solidify our position as the thought leader in Revenue Intelligence
Partner Enablement: ensure our partners and channels are equipped with the materials, training, and support they need in order to succeed in selling Gong
Competitive Landscape: gather, analyze, and respond to competitive intelligence, including win/loss analysis, in a timely manner that keeps our customer-facing teams confident and educated on how to articulate how Gong is better and why we’re winning

QUALIFICATIONS

12+ years of product marketing experience in B2B enterprise software (SaaS experience preferred) with a strong, demonstrable focus on messaging and positioning
Proven success building, developing and leading PMM teams of 50 or more
Ideally, experience at a company with ARR > $500M
Passionate about providing an exceptional customer experience
Creative, resourceful, detail-oriented, and well-organized
A strong team player but still a self-starter who thrives in a fast-paced, high-growth start-up environment
A self-driven, high energy leader with excellent cross functional collaboration skills
Someone who flourishes when given responsibility and a sense of ownership

PERKS & BENEFITS

We offer Gongsters a variety of medical, dental, and vision plans, designed to fit you and your family’s needs.
For most plans, Gong pays 100% of the premiums for employees and 50% of premiums for dependents.
401K program to help you invest in your future.
Education & learning stipend for personal growth and development.
Flexible vacation time to promote a healthy work-life blend.
Paid parental leave to support you and your family.
Company-wide recharge days each quarter.
Work from home stipend to help you succeed in a remote environment

Gong is an equal opportunity employer. We believe that diversity is integral to our success, and do not discriminate based on race, color, religion, age, or any other basis protected by law.

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VP of Product Marketing

RESPONSIBILITIES

QUALIFICATIONS

PERKS & BENEFITS

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