Staff Product Marketing Manager, HRIS & Payroll

This is Product Marketing at Lattice

As the Staff Product Marketing Manager for HRIS and Payroll at Lattice, you'll play a pivotal role in shaping our go-to-market strategy and positioning our products for success. This highly visible position requires a marketing leader to navigate a fast-paced environment and become the internal expert on our HRIS and Payroll solutions and the HR tech landscape at large.

What You Will Do

• Work collaboratively across demand, content, social, web, and events to develop and execute comprehensive go-to-market strategies for Lattice's HRIS and Payroll products
• Craft compelling messaging and positioning that differentiates Lattice in the HR tech market
• Conduct primary and secondary in-depth market research to gain a deep understanding of customer needs, buying behavior, competitive landscape, and industry trends
• Partner closely with the product team to influence feature prioritization, roadmap development, and product differentiation
• Work with sales and solutions to create engaging sales demos, effective enablement training and deliverables, improve win rates, and accelerate deal cycles
• Serve as the go-to expert on HRIS and Payroll products within Lattice, providing insights and guidance across departments regarding product and GTM strategy
• Analyze product performance metrics and market feedback to continuously refine product roadmap and marketing strategies

What You Will Bring to the Table

• 7+ years of product marketing experience, preferably in HR tech
• Proven track record of successfully bringing new products to market and driving adoption
• Excellent communication, writing, and storytelling skills, with the ability to translate complex features into compelling benefits
• Strong analytical skills and data-driven decision-making capabilities
• Ability to work cross-functionally and influence stakeholders at all levels
• Self-starter with excellent project management skills
• Passion and ability to work in a fast-paced, 0-1 environment

The estimated annual cash salary for this role is $157,000 - $196,500. This position is also eligible for incentive stock options, subject to the terms of Lattice’s applicable plans.

Benefits: The Company offers the following benefits for this position, subject to applicable eligibility requirements: Medical insurance; Dental insurance; Vision insurance; Life, AD&D, and Disability Insurance; Emergency Weather Support; Wellness Apps; Paid Parental Leave, Paid Time off inclusive of holidays and sick time; Commuter & Parking Accounts; Lunches in the Office; Workplace Amenities Stipend, Internet and Phone Stipend; One time WFH Office Set-Up Stipend; 401(k) retirement plan; Financial Planning; Learning & Development Budget; Sabbatical Program; and Invest in Your People Fund

*Note on Pay Transparency:

Lattice provides an estimate of the compensation for roles that may be hired as required by state regulations. Compensation may vary based on (a) location, as Lattice factors in specific location when benchmarking compensation for most roles; (b) individual candidate skills and qualifications; and (c) individual candidate experience.

Additionally, Lattice leverages current market data to determine compensation, so posted compensation figures are subject to change as new market data becomes available. The salary, other compensation, and benefits information is accurate as of the date of this posting. Lattice reserves the right to modify this information at any time, subject to applicable law.