Senior UX Writer

About the role

Are you passionate about enhancing user experiences through the power of words? Do you thrive on creating content that not only informs but also delights users? If so, we have the perfect opportunity for you!

At Typeform, we believe that exceptional content is at the heart of a great user experience. As a Senior XU (User Experience) Writer, you will play a pivotal role in shaping the way our users interact with our products and services.

Things you will do:

• User-Centric Clarity: Your primary mission is to be the voice of the user. You'll craft clear, concise, and user-centric copy that simplifies complex concepts, making digital products more intuitive and enjoyable our users. Your words will be the guiding light that leads users through their digital journey seamlessly.
• Consistency & Brand Voice: You'll serve as the guardian of our brand's linguistic identity. Ensuring that our language, tone, and voice are consistent across all user touchpoints is a key part of your role. Your expertise in maintaining brand integrity will contribute to a cohesive and memorable user experience.
• Collaboration: Collaboration is at the core of what we do. You'll work closely with designers, developers, and product managers, integrating your content seamlessly into the product design process. Your ability to collaborate effectively will ensure that design and content work in harmony to achieve our user-focused goals.
• Content Strategy Development: Your insights will drive our content strategies. Drawing from user feedback, analytics, and business needs, you'll create and refine content strategies that resonate with our audience. Your strategic thinking will shape the future of our user experiences.
• Guidance & Advocacy: You'll be the user's advocate within our teams. Every content decision you make will be aimed at enhancing usability and user satisfaction. Your dedication to putting the user first will lead to products that truly resonate with our audience.
• Mentoring: As a senior member of the team, you'll play a crucial role in mentoring junior writers and team members. You'll promote best practices in UX writing, ensuring our team continues to grow and excel.
• Content Testing & Iteration: You're not just a writer; you're a data-driven content creator. You'll use A/B testing, user feedback, and analytics to continuously refine and improve our content. Your commitment to data-backed decision-making will drive our content to new heights.
• Documentation & Standards: To maintain consistency, you'll develop and maintain content guidelines, style guides, and best practices. Your standards will be the foundation upon which we build a user-centric content ecosystem.
• Cross-functional Communication: You'll bridge the gap between design, development, and content. Your ability to align content with overarching business and product goals will ensure that our content contributes to the success of the entire organization.
• Stay Updated: The world of UX writing is constantly evolving. You'll stay updated on the latest trends, tools, and methodologies to ensure that our content remains relevant, effective, and at the forefront of industry best practices.

What you already bring to the table:

• Deep empathy, understanding, and advocacy for user needs to craft content that resonates and guides.
• Problem-solving capabilities to address complex user journeys and UI challenges with clear, concise writing solutions.
• Impeccable attention to detail, ensuring precision and consistency in language to avoid ambiguity or confusion.
• Adaptability in adjusting writing style and approach based on product needs, audience, and platform
• Strategic vision to shape overarching content strategies and long-term goals, thinking beyond individual content pieces.
• Collaborative spirit, working harmoniously with UX designers, researchers, product managers, and developers to ensure content complements design.Commitment to continuous learning, staying updated with the latest UX writing trends, methodologies, and user behaviorS.
• Strong decision-making abilities to confidently make content choices and defend them based on research, experience, and user needs.
• Proficiency in crafting concise, clear, and user-centric UI copy following UX writing best practices.
• Knowledge of methodologies like A/B testing or usability testing to refine content through content testing.

Technical:

• Ethical integrity: Prioritizing user privacy, accessibility, and inclusivity in all content decisions.
• CMS proficiency: Experience using and navigating various Content Management Systems (CMS) platforms.
• SEO knowledge: Understanding of SEO principles to optimize content for discoverability.
• Prototyping tools: Basic familiarity with tools like Figma, Sketch, or InVision for effective collaboration with UX/UI designers
• Accessibility expertise: Knowledge of content accessibility guidelines and best practices.
• Global awareness: Awareness of global content considerations and working with localization teams.
• Content structuring: Understanding of how content structuring affects user navigation and experience.
• Version control: Experience with version control tools and platforms like GitHub for tracking content changes.
• Feedback tools: Proficiency in using feedback tools like Google Analytics or Hotjar to gather user feedback on content.