Senior Product Marketing Manager

🌟Who We're Looking For

Pulley is seeking a results-driven PMM to lead our audience-first product marketing efforts. Your mission is two-fold: defining the value and positioning of our products, and then delivering that message to our target audiences.

We believe product marketing is more than just launching features. You’ll become an expert on Pulley’s target audiences, their pain points and priorities, and their day-to-day workflows. You’ll also develop a deep understanding of our products’ capabilities. This knowledge will support a range of activities, including audience engagement and sales enablement.

Your superpower is developing and delivering messages that resonate across various mediums and channels. Additional skills include working cross-functionally, driving a robust process, rapid experimentation, and synthesizing a broad range of inputs.

Over 30% of Pulley’s team is former founders, and we're on a mission to help entrepreneurs bring their ideas to life. If you’re excited by our mission, we’d love to hear from you. The role will be part of our Marketing team and report to our GTM leader.

🛠Responsibilities

• Develop messaging and positioning for Pulley’s products and services

• Drive end-to-end product launches in collaboration with product teams. Inform pricing and packaging to align with the customer journey and value

• Prepare sales enablement materials for our partnerships and sales teams

• Own our marketing website, including architecture, routing, and copy

• Engage with Pulley followers and users across various channels. Keep them up to date with product release notes, newsletters, etc. (whatever you think is most effective)

• Conduct and monitor competitive analysis. Equip the product and sales teams with insights to inform product roadmapping and to help close deals

• Support broader Marketing team with initiative ideation, developing / redistributing content, and attending events and conferences

🙌Qualifications & Fit

• 3+ years of experience in B2B product marketing or sales enablement, with at least 1+ year working across multiple end-user segments

• Have owned end-to-end product launches with customer acquisition as the primary success metric (vs. retention)

• Experience with website building and design tools (e.g., Webflow, Figma) or an excitement to learn on the job. Prior experience owning a marketing website is a plus

• Exceptional written and verbal communication skills. Adapts communication style with ease across segments (e.g., founders vs. lawyers)

• Excellent copywriting skills. Does not require editing or proofreading by others

• Autonomous working style. Thrives in ambiguity and taking things from 0 → 1

• Scrappy and resourceful. Able to experiment and iterate quickly

💚 Benefits

We are a remote-first team with an office in San Francisco. We do an annual team offsite to get the team together!

US-Based Benefits:

• Health insurance

• Unlimited PTO

• Pulley Perks: Health & Wellness Stipend, Learning & Development Stipend, WFH Stipend

• 401(k)

🚀 About Pulley

Pulley's mission is to make it easier for anyone to start a company. We believe that more startups should exist and that founder-led companies are more successful in the long term. With Pulley’s cap table management tools, companies can better understand and optimize their equity for the long term. Starting a company is hard enough. Managing equity shouldn’t be. 

We’re a high-performing team looking for passionate, execution-focused, self-starters to help us build equity management tools for founders. Pulley is growing quickly with over 3000 customers including unicorns like Clubhouse, Birdies, and Coda - all within our first year of product launch. Our trajectory is fueled by top investors like Founder's Fund, Stripe, General Catalyst, Caffeinated Capital, 8vc, Elad Gil, among other great angels. All of our growth has been organic, and we’re growing the team to meet the demand.

📝 Application process

• Submit your resume and a brief statement about what excites you about working at Pulley. Our team will reach out with next steps.

• Looking forward to getting to know you!

✨ Our Culture

TL&DR - Pulley is not a good fit for everyone, and that’s OK. This is a bit about the culture of Pulley. We need people who aren’t just interested in working at a startup; we need people who are excited about building a great company. In addition to function-specific skills, here are some traits that enable our team members to thrive:

• First Principles Thinking -- We believe in breaking down problems into their most basic parts. We don’t reject ideas because they haven’t worked before. We understand “why did certain things work?” and apply it to our situation.

• Ship It & Iterate -- Shipping is the starting line for learning. Ship something, talk to users, get feedback, and iterate. We focus on the inputs - on what we can control - not the outcomes. We take our best bets, and don’t fixate on the finish line.

• Boldly Honest & Aggressively Considerate -- Being boldly honest means we push one another to act from first principles, set and hit goals, and ruthlessly prioritize. Being aggressively considerate means we care about each other as humans to win as a team. We speak up and embrace feedback.

• Default Yes -- We believe that something is possible unless proven otherwise. Hard problems are often solved by people who didn’t know it was impossible.

We’re also inspired by the culture work done at other companies and plan to develop our own playbook here too. One of the concepts that resonate most with us is the importance of stunning colleagues.

If you like the sound of our environment and you’re passionate about joining a team like the one we’ve described, we'd love to talk!

The US base salary range for this full-time position is 140,000 - 170,000 + equity + benefits.

Our salary ranges are determined by role, level, and location.