What is the type of contract for this position?

The contract for this position is a Full-time contract

What's the salary range for the Senior Product Marketing Manager position?

The suggested salary for this position is $149,000-$185,900*

Is telecommuting possible for this position?

Yes, telecommuting is possible for this position

Senior Product Marketing job at Formant

Founded in 2017, Formant is the leading cloud-based platform for managing fleets of heterogeneous robots. Formant’s platform enables companies to operate, observe, and analyze robots from anywhere, meeting the growing need of robotics companies looking to deploy into new environments and scale their fleets.

We are inspired by the unique opportunities and challenges of connecting robots to each other, people and the cloud. We believe that more effective infrastructure can help unlock the shared potential of humans and robots and accelerate the successful deployment of autonomous systems throughout society.

As a team, we value humility, honesty, and creativity. We have a friendly, remote culture full of people from diverse backgrounds. We’re small but growing rapidly and just closed our Series A.

Your Mission

You will be the point person for product-related content, feature launches, pricing/packaging, and more. You’ll work closely with our Senior Director of Marketing, President, and cross functional teams to refine our GTM strategy and contribute to overall company goals.

There is an enormous opportunity at Formant to tell the story of our product and establish Formant’s position as a leader in the robotics space. The right person for this role should be eager to dive into the world of robotics, understand our audience, collaborate with customers and other team members, and establish strong positioning for the company.

In this role, you will:

Take the lead on all feature launches and product-related content

Create high-quality sales enablement to empower our growing sales team

Be the voice of the market for product strategy and influence the product roadmap

Continue to refine the value proposition, pricing, and product packaging (in conjunction with the product team)

Understand the market and ecosystem to help position Formant as a leader in the industry

About You

We’re looking for a passionate product marketer who wants to have a meaningful impact on a small team.

You might have spent the last 5 years cutting your product marketing chops at big tech companies or have been the GTM strategist at a startup.

You could be a roboticists-turned-marketer with a saavy business acumen who understands the market but has less marketing experience than we list below.

Whoever you are, if you think you’d be a good candidate for this role, we encourage you to apply.

That being said, ideally you will have:7+ years of product marketing experience, ideally in a high-growth SaaS startup

SaaS or data platform experience in a more complex technical product, with enough technical acumen to understand the product function, features and its value to the market and customers

Exceptional product marketing content creation, writing and editing skills, with examples of past work

Experience defining and aligning to market needs

Track record of launching products/features

Experience collaborating with and enabling supporting a sales team (Enterprise sized customer experience is a plus)

Previous robotics industry experience is preferred but not required

At Formant, you’ll make an immediate impact in a rapidly growing company run by a founding team with an established track record.

We offer competitive compensation, comprehensive benefits, stock options and an unlimited vacation policy as well as unlimited potential for internal growth and advancement.

We work fully remotely, though some travel for company events or customer projects may be required depending on the role.

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Senior Product Marketing Manager

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