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Canva

Senior Product Marketing Manager, Ecosystem

Full-timeProduct Marketing Manager$150,000-$185,900*
Remote US
Parental leave
This job offer is closed.
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Join the team redefining how the world experiences design.

Hey, g'day, mabuhay, kia ora,你好, hallo, vítejte!

Thanks for stopping by. We know job hunting can be a little time consuming and you're probably keen to find out what's on offer, so we'll get straight to the point. 


Where and how you can work

Our flagship office is in Sydney, Australia, but we've made our way from down under, to hubs in Austin and San Francisco, which are now home to our US operations. So whether you're in Texas or California, you have choice in where and how you work in each of those states. That means if you want to do your thing in the office (if you're near one), at home or a bit of both, it's up to you. 


What you’d be doing in this role

As Canva scales change continues to be part of our DNA.But we like to think that's all part of the fun. So this will give you the flavour of the type of things you'll be working on when you start, but this will likely evolve.

At the moment this role is focused on:

  • Co-marketing strategy & GTM - You’ll be responsible for partnering with our top-tier developers and integration partners to build, deliver, measure and optimise co-marketing programs
  • Partnership management - You’ll be the marketing point of contact for our top-tier partners, developing yearly marketing plans together. You’ll Work cross-functionally to serve as the liaison between our partners and Canva
  • Voice of the Customer - You’ll be customer-focused and will ensure that user insights/feedback collected via product, marketing & sales channels, are communicated to your team and used to inform & optimise product and marketing growth strategies
  • Collaborator Management - You’ll have the ability to influence and rally teams to seize core market opportunities and bring world class products to market. You’ll be responsible for briefing the marketing content & channel teams to complete your marketing growth strategy. You will coordinate and guide the end-to-end delivery of your strategy, and continually optimise, to ensure its success
  • Ecosystem product adoption - As a seasoned product marketer, you’ll partner with product and marketing teams to ensure to own and drive continued adoption and engagement of our product base via onboarding and retention initiatives
  • Market & Competitive Research - You’re highly proficient in sourcing and analysing market and competitive insights and you’re able to translate these insights into actionable work streams for the ecosystem team.

You're probably a match if:

  • 6+ years of product marketing experience or 4+ years in a marketing-facing role in a product-centric organisation.
  • Exceptional communication skills and ability to engage collaborators.
  • Proven cross-functional relationship building skills.
  • Proficient in identifying and addressing business problems/opportunities.
  • Experience leading complex cross-functional strategies and influencing senior collaborators.
About the team

The product marketing team is on a mission to empower our Canva community to achieve their goals through Canva’s world-class products and tools. We do this by helping bring our new products, integrations and communities to market and drive continuous engagement and adoption across our array of existing products. We want every person to discover how Canva can help them on a daily basis whether through creating social graphics, building impactful presentations, educating our future generations or printing gifts for your friends, with Canva everyone can achieve their goals. 

But don't just take our word for it, check out what Community Specialist - Alena Godunova, has to say about working in Marketing at Canva -

"Working at Canva means being a part of an international community which is amazing. We learn together, we collaborate, we get inspired by so many great people and stories from around the world."

What's in it for you?

Achieving our crazy big goals motivates us to work hard - and we do - but you'll experience lots of moments of magic, connectivity and fun woven throughout life at Canva, too. We also offer a stack of benefits to set you up for every success in and outside of work.

Here's a taste of what's on offer:
• Equity packages - we want our success to be yours too
Health benefits plans to support you and your wellbeing
401(k) retirement plan with company contribution
• Inclusive parental leave policy that supports all parents & carers
• An annual Vibe & Thrive allowance to support your wellbeing, social connection, office setup & more
• Flexible leave options that empower you to be a force for good, take time to recharge and supports youpersonally

Check out lifeatcanva.com for more info.

Other stuff to know

We make hiring decisions based on your experience, skills and passion, as well as how you can enhance Canva and our culture. When you apply, please tell us the pronouns you use and any reasonable adjustments you may need during the interview process.

Please note that interviews are conducted virtually. 
Questions & answers for this position
  • What is the type of contract for this position?
    The contract for this position is a Full-time contract
  • What's the salary range for the Senior Product Marketing Manager, Ecosystem position?
    The suggested salary for this position is $150,000-$185,900*
  • Is telecommuting possible for this position?
    Yes, telecommuting is possible for this position
About Canva
Canva is an Australian graphic design platform, used to create social media graphics, presentations, posters, documents and other visual content.
Website
Industry
Graphic Design, Photo Editing
Founded
2012
Size
1K-5K employees

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