Senior Product Marketing Manager, Data Solutions
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Why Join Fyllo
We are always challenging the status quo. With access to the world's most progressive audiences and the most comprehensive contextual platform available, our industry-leading advertising solutions are trusted by Fortune 500 companies and emerging brands to increase reach, boost efficiency, and maximize ROI.
Founded in 2019, we closed our Series C and have raised 100 million to date. We now have created the world’s largest data marketplace of cannabis and CBD purchase data, enabling access to 65 million frontline consumers who shape and move markets. In 2022, as audience targeting became more privacy-regulated and digital marketing more omnichannel, we acquired Semasio, a provider of contextual targeting solutions.
Semasio works with marketers to help them understand and reach their audiences, across 30+ languages, through three types of targeting: audience, contextual, and brand fit. One of Semasio’s core differentiators is its commitment to complete transparency and control. In a world where advertisers are increasingly concerned about brand safety, Semasio provides advertisers with full visibility into where ads are being placed, ensuring they’re shown in brand-safe environments, which is essential for reputation management.
Our team is global, located in the U.S., Germany, Denmark and Portugal. We remain tight-knit across time zones through open communication and consistent collaboration. We care about cultivating an inclusive, approachable and ambitious culture while having fun along the way. If you are someone who has a bias to act and enjoys working in a dynamic environment, then read on!
The Role
Fyllo is seeking a highly skilled and experienced Senior Product Marketing Manager to join our dynamic Product Marketing team. We are seeking a customer-focused marketer who possesses a deep understanding of data-driven marketing, adtech/martech solutions, and the ever-changing challenges faced by advertisers and marketers in a post-cookie world.
What you’ll do:
- Sales enablement: Develop outstanding collateral, presentations, videos, blog posts and other materials to clearly articulate our value proposition and empower our sales team to drive even greater success.
- Storytelling: Create persuasive and impactful sales narratives, both internally and externally, to effectively convey our unique strengths and value to customers and partners.
- Content: Lead the creation of captivating and compelling content that effectively communicates our story and showcases our industry-leading advertising solutions across the omnichannel landscape.
- Communications: Collaborate closely with our sales and product teams to ensure our message resonates in the market, within Fyllo and across our partner community.
- Market insights: Establish yourself as the go-to expert on our customers, partners and competitors - monitoring the market landscape and delivering valuable insights that inform our strategies and decision making.
- Demand generation: Contribute to the development and execution of strategies and programs aimed at generating interest and demand for our Data Solutions across different market segments.
Preferred Experience
- Bachelor's degree in Marketing, Business, or a related field; advanced degree preferred
- 5+ years of proven experience in product marketing within the adtech/martech industry
- Strong understanding of data-driven marketing and the challenges in a post-cookie environment
- Excellent written and verbal communication skills, with a talent for crafting compelling content
- Ability to translate complex concepts into clear and concise messaging
- Demonstrated success in developing impactful sales enablement materials
- Exceptional storytelling and narrative-building abilities
- Proactive and collaborative mindset, able to work cross-functionally with Sales, Marketing, and other teams
- Strong market research and competitive analysis skills
- Experience in demand generation strategies and programs is a plus
- Proficiency with marketing tools and technologies
Perks & Benefits
- Unlimited PTO
- Monthly mobile stipend
- Home office stipend
- 401K
- Hybrid work schedule
- United Healthcare medical coverage
- Dental & vision insurance
- Parental leave
- Pre-tax commuter programs
- Half-day Fridays starting at 2pm
- Learning & development programs
Join our team
Play a crucial role in driving the adoption and growth of cutting-edge advertising solutions that enable performance-focused marketers to outperform. Apply now to become part of our innovative and customer-centric organization.
Next Steps
Our Recruiting team would love to connect with you! If your interests and experience are aligned with a current open role, one of our Recruiters will arrange a 20-30 minute introductory call with you. Following, depending on the role, there will either be a 60 minute technical interview or a 30 minute intro call with the Hiring Manager. Assuming all goes well, we will then set you up to speak with 2-3 potential peers from your team and/or cross functional teams, with each conversation being 30 min.
Some of our technical roles require a live Codepair. On average, from initial Recruiter Screen to Offer, takes 15 business days depending on your schedule and interviewer availability – we like to move fast across our business :) We understand the hectic lives we all lead and appreciate you taking the time to meet with us in pursuing opportunities with the Fyllo Fam. Thank you!
Questions & answers for this position
- What is the type of contract for this position?The contract for this position is a Full-time contract
- Is telecommuting possible for this position?No, telecommuting is not possible for this position
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