About Dandy
Dandy is a business-in-a-box for dentists. Our vision is to become the operating system for every dental office in America by leading the transition to digital dentistry for the $200 billion industry. Headquartered in New York City, Dandy is backed by the world's leading venture capital investors.
About the Role
As we continue to grow our go-to-market strategy, we are looking for an exceptional Senior Product Marketing Manager to join our growing marketing team. Reporting to the Head of Product Marketing, this highly-visible and cross-functional role will work closely with sales, marketing, product and operations to develop value-driven messaging and positioning, launch new products, and drive adoption of existing products.
What You'll Do
- This role is responsible for managing all product marketing functions for a subset of Dandy’s products including: positioning and messaging, launch planning, sales enablement, customer communications and supporting collateral.
- Help shape the story and content that will capture new customers and increase our existing footprint with current customers.
- New products - own the successful launches of new products and features across sales, customer experience, account management, product, and operations.
- Build deep product and customer knowledge - the PMM needs to know their products inside and out, being one of the go-to resources on product features, capabilities and personas. This also includes tracking the competitive landscape and market trends.
- Create messaging and content for different stages of the buyer’s journey. Content may include email, web, datasheets, presentations, videos and more.
- Ongoing growth marketing support – as the expert on the buyer, your input will help the growth marketing team drive leads and funnel growth.
- Deliver high impact sales tools - the PMM will help empower the sales team to sell and market more effectively.
What We're Looking For
- 4-5+ years product/marketing experience at a SaaS / technology / product organization.
- Strong attention to detail is a must.
- Exceptional communication skills, especially writing. Strong presentation skills are highly preferred.
- Prolific production – whatever your background, you will need to have consistently delivered high impact, on-target deliverables, and lots of them.
- Proven experience to constantly juggle and prioritize a number of key tasks, collaborate with other members of the marketing, sales and product teams, while always thinking and working towards the strategic goals of the business and team.
- Undergraduate degree required. MBA or graduate degree is a plus
Bonus Points For
- B2B SMB product marketing experience
- You’re a self-starter and take ownership, but in a collaborative and inclusive manner
- Product marketing certification from Pragmatic Marketing a plus.
- Relentlessly positive attitude, strong sense of humor, and the ability to have fun at work
What Benefits We Offer
- Fully sponsored best in class healthcare including medical, dental, and vision
- Competitive salary and equity packages
- 401k program
Dandy is proud to be an equal opportunity employer. We are committed to building a diverse and inclusive culture and celebrate authenticity. We do not discriminate on the basis of race, religion, color, national origin, gender, gender identity, sexual orientation, age, marital status, disability, protected veteran status, or any other legally protected characteristics.