Webflow is a visual web development platform that empowers non-coders to create incredible experiences for the web.
Webflow is looking for a Senior Product Marketing Manager, Core Capabilities to play a critical and strategic role in our company’s growth.
We are looking for a natural storyteller who can own and build the messaging and positioning for our core product and for each stage of the customer journey. You’ll partner closely with the Research, Product, Product Design and our Executive teams to create messaging and GTM plans for our core product offerings (CMS, Logic, Memberships). You will own the strategy, planning and execution of product launches in partnership with Product, Marketing and our Customer Engagement Team. You will collaborate closely with Product Design and Product on identifying critical use cases, analyzing and validating customer feedback and partnering with Product on roadmap prioritization. You will partner with Integrated Marketing and other cross-functional Marketing teams to plan and execute large-scale GTM campaigns.
This is a highly visible and strategic role in which it will be crucial to build trust and partnership with other marketers in addition to colleagues in Product, Sales, Sales Enablement, Community, Education, and Partnerships.
As a Senior Product Marketing Manager, Core Capabilities, you’ll …
That said, these responsibilities are just the start! At Webflow, we encourage you to contribute wherever your interests take you — and shape your role accordingly. And this isn’t just a philosophical bent: we actually give you 4 hours a week (10% of the work week) to pursue passion projects outside of your role responsibilities.
You’ll thrive as a Senior Product Marketing Manager, Core Capabilities if you:
If you don’t meet 100% of the above qualifications, you should still seriously consider applying. Studies show that you can still be considered for a role if you meet just 50% of the role’s requirements.
At Webflow, we believe that what we’re doing doesn’t define our success -- so we focus on our “why” and “how”:
To empower everyone to create for the web -- and lead impactful, fulfilling lives while we do it.
Our core behaviors (how we act)
If you share our values and enthusiasm for empowering the world, we’d love to review your application! We promise we do take the time and care to review every application we receive. However, as much as we wish we could interview everyone who submits an application, we cannot guarantee an interview or feedback due to the unprecedented volume of applications we are receiving today. We are rooting for you, and hope you do consider applying.
Note: You'll need valid U.S. work authorization to join us. (remove if you can hire international candidates
Please note that a background check and employment verification may be required for this position. If required, we may obtain one or more background screening reports about you, solely for employment purposes.
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