Senior Product Marketing Manager, APJ (APAC)

See yourself at Twilio

Join the team as our next Senior Product Marketing Manager, APJ (APAC)

Who we are & why we’re hiring

Twilio powers real-time business communications and data solutions that help companies and developers worldwide build better applications and customer experiences.

Although we're headquartered in San Francisco, we have presence throughout South America, Europe, Asia and Australia. We're on a journey to becoming a globally anti-racist, anti-oppressive, anti-bias company that actively opposes racism and all forms of oppression and bias. At Twilio, we support diversity, equity & inclusion wherever we do business. We employ thousands of Twilions worldwide, and we're looking for more builders, creators, and visionaries to help fuel our growth momentum.

About the job

This position is needed to add fuel to our customer engagement business in the Asia Pacific. Twilio is well established in the cloud communications space globally, but we have work to do to raise awareness of Twilio solutions in the region. This is a full stack product marketing role in that you will support product launches, customer presentations, sales training materials, and also act as a subject matter expert on new solutions, specifically for APAC.  Reporting to the Sr. Director of Product Marketing, this position is critical in supporting Twilio’s growth aspirations.

Responsibilities

In this role, you’ll:

• Own the Twilio product vision in the region
• Regional positioning for priority countries, competitive for key regional competitors where they differ from HQ.
• Product prioritization per APJ country (priority + the rest)
• Drive local market leadership
• Partner with local teams on customer stories, serving as product expert
• Connect local teams with global content to surface key thought leadership themes that have specific or material impacts in priority countries
• Partner with field marketing & demand gen
• Oversee and help design our in-region events
• First and Third Party Speaking events & webinars, including through call for papers (CFPs)
• Partnership with sales
• Be a product expert and support localization of key assets for priority products to highlight regional nuances and value orientation. 
• Twilio-level first pitch decks for priority countries 

Qualifications 

Not all applicants will have skills that match a job description exactly. Twilio values diverse experiences in other industries, and we encourage everyone who meets the required qualifications to apply. While having “desired” qualifications make for a strong candidate, we encourage applicants with alternative experiences to also apply. If your career is just starting or hasn't followed a traditional path, don't let that stop you from considering Twilio. We are always looking for people who will bring something new to the table!

Required:

• You have 3-5 years of experience working in sales or marketing in the UCaaS, CCaaS, or CPaaS space
• You are technical--you like learning how to build things and figuring out how best to demonstrate the benefits of the product. 
• You are a strategic thinker--you like to build a deep product knowledge and dig deep into the mind of your target buyer to deeply understand their needs. 
• You know how to turn a story into a presentation--you can communicate complex concepts to leave a lasting impression. 
• You can see many paths to the same destination--you are always thinking of new and creative ways to drive greater impact through your work, especially through content. 
• You can get things done--you empower others and bring them along on the journey of your project and you influence them without authority. 
• Familiarity with localization tactics to ensure our content is accessible and inclusive across multiple APJ countries.
• Bachelor’s degree required.  
• Fluent English 

Desired:

• Have APAC/APJ marketing experience.  You know the region.
• Have worked in product marketing or other marketing roles in region for other communications/contact center cloud-based vendors

Location 

This role will be based in our Singapore office. 

Approximately 20% travel is anticipated. 

What We Offer

There are many benefits to working at Twilio, including, in addition to competitive pay, things like generous time-off, ample parental and wellness leave, healthcare, a retirement savings program, and much more. Offerings vary by location.

Twilio thinks big. Do you?

We like to solve problems, take initiative, pitch in when needed, and are always up for trying new things. That's why we seek out colleagues who embody our values — something we call Twilio Magic. Additionally, we empower employees to build positive change in their communities by supporting their volunteering and donation efforts.

So, if you're ready to unleash your full potential, do your best work, and be the best version of yourself, apply now!

If this role isn't what you're looking for, please consider other open positions.