Senior Product Marketing Lead, Payments

Shopify is one of the greatest engines for economic independence on the planet, and our mission has never been more important to the world than it is right now. We empower millions of merchants from all over the world by building products that help entrepreneurs start and grow their businesses. Shopify is now permanently remote and working towards a future that is digital by default. Learn more about what this can mean for you.

We are looking for a Senior Product Marketing Lead that will help us deliver on this mission. Focusing on our Shopify Payments product, you will work on our all-in-one payments product that makes it simple to sell to anyone, anywhere in the world. 

In this role, you will be a key partner to our product team and work on the go to market of new product launches and features.  You will have the opportunity to influence product roadmaps and help to build out foundational product marketing practices for the team.  With domain expertise in payments, you will understand the nuances in this space and of our merchants.  You’ll need to have a growth mindset, deep empathy for merchants and customers, and be excited to roll up your sleeves and dig for the solution to complex problems.

Responsibilities: 

• Develop clear and compelling product narratives and positioning by understanding merchant and partner needs, product roadmap, market trends, and competitive forces.
• Define the go to market strategy to enable successful product launches and growth campaigns by working cross functionally with Product Management, UX, Engineering, Marketing, PR, Support, Data and Revenue Operations and Sales.
• Create strategies to drive product growth through all stages of the merchant adoption funnel from awareness, adoption, through to advocacy
• Help influence the products we are building through deep market analysis, competitive research and merchant/partner feedback; collaborate with product teams to optimize product elements that boost user engagement and alleviate product issues and gaps. 
• Identify KPIs, set targets, and analyze the results of product launches and growth efforts against those targets
• Communicate effectively and often to ensure that all stakeholders are aligned

• Domain expertise in Payments, Fintech, or Financial Services
• Experience as a product marketing leader, leading a team of seasoned product marketers
• Experience influencing and collaborating across disciplines including product, engineering, ux, data and finance.
• Extensive experience in customer acquisition, cross and up sell and retention, preferably at a fintech or financial services organization
• Experience driving research and data for customer segmentation 
• Experience using data/analytics to determine and measure the impact of your work
• The ability to thrive in uncertainty, resolve ambiguity and think quickly on your feet

All your information will be kept confidential according to EEO guidelines.

If you’re interested in helping us shape the future of commerce at Shopify, click the “Apply Now” button to submit your application. Please submit a PDF resume and cover letter with your application. Make sure to tell us how you think you can make an impact at Shopify, and what drew you to the role. 

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