Senior Product Manager, Acquisition and Retention

About This Position

As a Senior Product Manager, you will play a key role in delivering superior next-generation experiences related to conversation and activation. You have a passion for product management, emerging technology, fintech, analytics and delighting the user throughout the entire customer experience.

In this role, you will support products from the initial discovery phase through the final delivery phase in an innovative and flexible way. The goal is to always deliver a world class user experience while also meeting the core needs of the business. 

We follow agile methodologies where you will work closely with engineering, product design, operations, growth and marketing to craft simple and impactful website and mobile experiences. 

You must be a strong leader, strategic thinker, and excellent communicator. Being able to communicate your vision and strategy to your team in a clear and concise way is a must. You are a team player and work well with others. 

This is a remote position.

Responsibilities

You will:

• Curate a product roadmap that enhances the user’s experience, meets the team’s KPIs, and helps the company achieve its business goals.
• Own the conversion and activation funnels which drive member acquisition and engagement.
• Create a multi-variant testing backlog based on well defined hypotheses designed to optimize our core onboarding and activation flows. 
• Cultivate an intimate understanding of the target audience 
• Exercise product ownership: write and prioritize user stories; groom product backlog, triage and prioritize; coordinate a cross-functional team; define scope of development for new product features and on-going feature enhancements
• Make appropriate trade-offs when scoping and specifying solutions, ensuring that what you build is based on a collection of data points such as market trends, data, user feedback, CX volume, qual work, etc.  
• Work collaboratively with Design, Engineering, Data & Analytics and others to ship products across the full product lifecycle 
• Partner closely with the Growth and Marketing teams to create consistent messaging for each persona throughout the entire funnel (ads→sign up)
• Build and maintain a relationship with the Client Experience (CX) team, as they are first in line for understanding and interacting with our end users
• Coordinate with stakeholders (including fellow product managers and designers) on new product launches to ensure the cohesiveness of the overall user experience

Qualifications 

You have:

• 5+ years of consumer-facing product management experience 
• Experience working directly on conversion and activation 
• A proven track record of launching and iterating on successful products
• Ability to empathize with the member at all times and find ways to delight the user throughout the entire onboarding process
• An interest in investing and helping women+ grow their wealth
• A goal-oriented mindset and eagerness to execute
• A keen ability to understand and articulate priorities and make the right trade offs when necessary
• Ability to identify a problem and determine potential solutions that you can bring to your team or manager
• Excellent writing, communication, organizational and time management skills
• A strong commitment to company values and the Ellevest brand

Do you think you could thrive in this role?

Please send us your application — even if you don’t check every single box. No two people’s career paths look exactly alike, and skill sets come in many different forms. We can’t wait to hear about yours.

About Ellevest

Ellevest is a fast-growing, venture-backed financial services start-up built by women, for women. Our mission is to get more money in the hands of women, no matter where they’re starting or how far they’ve come. We started by building the only gender-aware online investing platform that takes totally un-ignorable realities (like pay gaps, different salary curves, and women’s longer lifespans) into account. Then we added banking, learning, and money and career coaching services for Ellevest members, plus a full-service private wealth management service that helps high net worth people, families, and institutions align their financial power with their values.

Ellevest was co-founded by Wall Street veteran Sallie Krawcheck after she realized that the financial services industry was built by men, for men, systemically leaving women behind. During her Wall Street days, she served as CEO of Smith Barney, CEO of Merrill Lynch Wealth Management, and CFO of Citi. 

Working at Ellevest

Ellevest was founded in New York City, but today, our fully remote team is spread across the whole United States. As a member of the team, you can expect to do work that directly impacts our mission and the lives of real women every day.

Data shows that diverse teams are more innovative, make better decisions, and lead to greater employee engagement. When hiring, we look for culture add, not culture fit. That means hiring people who bring new perspectives and different experiences to our team. 

We’re also dedicated to building a work environment where everyone on our team can grow and thrive, with flexible working hours and time off; remote work policies designed for transparency and effective cross-team collaboration; ongoing team building and professional development; and more. 

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Note: Instead of a cover letter, we ask you to answer the questions at the bottom of this application.