Senior Manager, Product Marketing (Payments)

About the Role

As a Senior Manager in Chime’s Product Marketing team you will lead strategy and make decisions regarding resourcing, planning, and execution of go-to-market plans for new product bundles and ways to celebrate how our powerful suite of products work together to make completing financial tasks easy (and fun!). You will also be responsible for supporting exciting business development initiatives and help to identify and scale partnerships that fuel Chime’s growth in the industry.

You will work cross-functionally with other Marketing functions, Corporate Strategy, Biz Dev, Research, Product, Design and more, and have responsibility for activating go-to-market strategies ranging from top-of-funnel awareness campaigns down to lower-funnel conversion campaigns.

You will guide and influence decisions related to the products and features you support, and develop processes that will help us scale Product Marketing at Chime efficiently and effectively as we continue to grow. You will also influence audience expansion agendas and experimentation.

For Colorado based roles: In accordance with applicable law, this role has an annual starting salary of $154,800 plus bonus, a competitive equity package, and benefits. The actual pay may be higher depending on your location, skills, qualifications, and experience.

Responsibilities

• Define and manage comprehensive go-to-market strategies for new and existing product and experience bundles including: audience definition, positioning and messaging, and launch strategy.
• Partner closely with our Growth, Strategy, User Research, Business Development and Product teams to understand members needs and the broader competitive landscape.
• Influence Product and Business Development strategy and in-product communications through relevant research, product acumen, and effective cross-functional collaboration
• Take a data-driven approach to campaign strategy focusing investments on the most impactful outcomes and specific KPIs.

Requirements

• BS/BA in Business, Marketing, or related field
• Minimum of 10+ years leading end-to-end marketing campaigns at a tech, consumer finance or innovative, fast-paced consumer brand
• Ability to lead multiple projects simultaneously with competing priorities and deadlines aligning stakeholders and production teams, minding details, organizing materials and leading and aligning team members.
• Results-driven, with a passion for using data to build campaigns that solve business problems, advance our brand narrative, and resonate with our member base
• Out-of-the-box, strategic thinker, ready to get creative and take risks building a consumer brand from ground level
• A reputation for excellent communication and for bringing cross-functional teams together, working with designers, product managers, compliance, finance, etc.
• Experience in implementing processes to scale Product Marketing to succeed in a rapidly growing marketing and product organizations

A little about us

We created Chime because we believe everyone deserves financial peace of mind. By eliminating unnecessary fees and helping people grow their savings automatically, we’ve empowered millions of Americans to take control of their finances.

Chime is the largest and fastest-growing U.S. player in the challenger-banking space. Through our banking partners, we offer access to bank accounts with fee-free overdraft, provide members the chance to receive early access to their paychecks, help them improve their credit, and more!

We’ve built one of the most experienced leadership teams in Fintech and were recently valued at over $25.5B. We’ve raised over $1.7B in funding from leading investors including Sequoia Capital Global Equities, SoftBank Vision Fund 2, General Atlantic, Tiger Global, Dragoneer, DST, Coatue, Iconiq, Menlo Ventures and others.

What we offer

• 💰 Competitive salary based on experience
• ✨ 401k match plus the usual medical, dental, vision, life, and disability benefits
• 🏝 Generous vacation policy and company-wide Take Care of Yourself Days
• 🖥 Virtual events to connect with your fellow Chimers- think cooking classes, music festivals, mixology classes, paint nights, etc., and delicious snack boxes, too!
• 💚 A challenging and fulfilling opportunity to join one of the most experienced teams in FinTech and help create a completely new kind of banking service

We know that great work comes from great, and inclusive teams. At Chime, we specifically look for individuals of varying strengths, skills, backgrounds, and ideas. We believe this gives us a competitive advantage to better serve our members and helps us all grow as Chimers and individuals.

We hire candidates of any race, color, ancestry, religion, sex, national origin, sexual orientation, gender identity, age, marital or family status, disability, Veteran status, and any other status. Chime is proud to be an Equal Opportunity Employer and will consider qualified applicants with criminal histories in a manner consistent with the San Francisco Fair Chance Ordinance. If you have a disability or special need that requires accommodation, please let us know. To learn more about how Chime collects and uses your personal information during the application process, please see the Chime Applicant Privacy Notice.

Chime requires employees to be fully vaccinated (and boosted if eligible) against COVID-19 in order to work in one of its offices, join Company-sponsored activities, or travel for business purposes. This job may require periodic office attendance and/or business travel and therefore candidates will need to be eligible for these activities by their start date.

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