Senior Content Designer/UX Copywriter (Viator)

We believe that we are better together, and at Tripadvisor we welcome you for who you are. Our workplace is for everyone, as is our people powered platform. At Tripadvisor, we want you to bring your unique identities, abilities, and experiences, so we can collectively revolutionize travel and together find the good out there.

Viator’s mission is to bring more wonder into the world. To bring extraordinary, unexpected, and forever-memorable experiences to more people, more often, wherever they’re traveling, wherever they are. In doing so, Viator elevates thousands of businesses, large and small, along the way.

We’re the largest marketplace of our kind: a single place where travelers can book more than 300,000 tours, experiences, and activities.

We’re used by millions of travelers to find everything from walking tours and wineries, to cooking classes and catamarans, to sailing and spelunking, to bus tours and breweries. Our hundreds of thousands of experiences are in nearly every country around the world. And our team is international, too. We have people in Singapore, Sydney, Oxford, London, Lisbon, Reykjavik, Boston, San Francisco, Krakow and more.

The Viator UX team is seeking an experienced and enthusiastic Senior Content Designer/UX Copywriter to enhance the user journey through our range of experiences. Your role will encompass crafting clear, concise, and user-centric copy that guides and informs users. Collaborating closely with cross-functional teams, you'll be a driving force in ensuring the seamless fusion of design and content to create an unmatched user experience. You will be part of a dynamic, fun, and energetic team where you can immediately make meaningful contributions and grow as a senior product management leader.

What You’ll Do

• Craft compelling and user-focused copy that drives engagement, conversion, and brand loyalty.

• Collaborate with UX designers, product managers, and researchers to align copy with user needs, business goals, and brand voice.

• Develop product descriptions, microinteractions, tooltips, error messages, and other interface copy elements that guide users seamlessly through their journey.

• Develop and execute a cohesive content strategy that enhances user comprehension and engagement.

• Deeply understand user personas, needs, and pain points to tailor content that resonates with their expectations and motivations.

• Maintain consistency in tone, language, and messaging that aligns with our brand identity across the user journey.

• Participate in design reviews and provide input to ensure content and design coherence.

• Participate in usability testing and leverage insights to refine and optimize copy for enhanced user comprehension and engagement.

• Optimize the performance of UX copy via user testing and data validation.

Skills & Experience

• Bachelor's degree in English, Journalism, Communications, Design, or related fields (Master's preferred).

• A minimum of 5 years of experience in UX Writing or a related field. 

• A portfolio showcasing UX-focused writing samples and style guidelines.

• A track record of improving conversion rates through effective content strategies, including A/B testing and data-driven decision-making.

• Comfortable using data to influence content and UX.

• Outstanding communication skills, a collaborative mindset, and an ability to thrive in a fast-paced, dynamic environment.

• Outstanding organizational and multitasking capabilities to successfully meet tight deadlines and manage multiple projects concurrently.

• Skillful at breaking down intricate terminology or concepts into accessible, everyday language.

• Ability to receive feedback and use it constructively

The salary range for this role is $85,000 to $115,000. This is the lowest to highest salary we in good faith believe we would pay for this role at the time of this posting. We may ultimately pay more or less than the posted range. An employee’s pay position within the wage range will be based on several factors including, but limited to, relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, sales or revenue-based metrics, and business or organizational needs. This compensation range may also be modified in the future.

If you need a reasonable accommodation or support during the application or the recruiting process due to a medical condition or disability, please reach out to your individual recruiter or send an email to [email protected] and let us know the nature of your request . Please include the job requisition number in your message.

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