Product Marketing Manager, Square Point of Sale - Core Experience

Since we first opened our doors in 2009, the world of commerce has evolved immensely – and so has Square. After enabling anyone to take a payment and never miss a sale, we saw sellers stymied by disparate, outmoded products and tools that wouldn’t work together. So we expanded into software and started building integrated, omnichannel solutions – to help sellers sell online, manage inventory, run a busy kitchen, book appointments, engage loyal buyers, and hire and pay staff. And across it all, we’ve embedded financial services tools at the point of sale, so merchants can access a business loan and manage their cash flow all in one place.

Today, we’re a partner to sellers of all sizes – large, enterprise-scale businesses with complex commerce operations, sellers just starting out, as well as merchants who began selling with Square and have grown larger over time. As our sellers scale, so do our solutions. We all grow together.

There is a massive opportunity in front of us. We’re building a business that is big, meaningful, and lasting. And we are helping sellers around the world do the same.

For over 2M sellers, the Square Point of Sale App is an essential part to running their business. The role of Product Marketing Manager, Square Point of Sale - Core Experience (PMM) will be an expert on the baseline seller experience in the Square Point of Sale App. You will ensure we build the right product to meet the needs of our customers and lead the go-to-market strategy of essential product launch and features.

As the Core Experience PMM, you will drive results by partnering with product management, design, research, analytics, product marketing, and creative teams. You will work with product teams and build remarkable baseline features that help small and large sellers alike checkout, get paid, and monitor their business sales from anywhere. You will also make sure that our target sellers - both new and existing - are getting the right message, through the right channels and represent their voices in product strategy decisions.

You will: 

• Partner with product management, engineering, design, and product analytics to identify new product opportunities, and support product discovery and development

• Launch features that serve larger, more complex businesses, and unlock omnichannel capabilities to allow sellers to get paid from anywhere.

• Develop product positioning, key messaging, and pricing and packaging to be used in product development and marketing campaigns

• Lead go-to-market strategies, tactical plans, and post-launch marketing programs (email, paid media, in-product communication, and content)

• Work with customer-facing teams (Sales, Account Management, Support) and conduct customer insights to better understand customer needs and share insights with relevant PMs and PMMs.

• Understand customer needs through ongoing surveys, interviews, and analysis of product usage data

• Develop, test and socialize our Ideal Customer Profile (ICP) and product positioning to inform product roadmap and go-to-market strategies, and provide clarity across teams around our target audience and their needs.

You have: 

• A BA/BS degree or equivalent practical experience

• 3+ years of professional experience in marketing, strategy, or product management

• Skill at managing details of ever-increasing complexity and scale

• Experience managing projects with several cross-functional stakeholders

• Comfort leading initiatives

• Genuine interest in and curiosity in helping small businesses succeed

We’re working to build a more inclusive economy where our customers have equal access to opportunity, and we strive to live by these same values in building our workplace. Block is a proud equal opportunity employer. We work hard to evaluate all employees and job applicants consistently, without regard to race, color, religion, gender, national origin, age, disability, veteran status, pregnancy, gender expression or identity, sexual orientation, citizenship, or any other legally protected class. 

We believe in being fair, and are committed to an inclusive interview experience, including providing reasonable accommodations to disabled applicants throughout the recruitment process. We encourage applicants to share any needed accommodations with their recruiter, who will treat these requests as confidentially as possible. Want to learn more about what we’re doing to build a workplace that is fair and square? Check out our I+D page. 

Additionally, we consider qualified applicants with criminal histories for employment on our team, assessing candidates in a manner consistent with the requirements of the San Francisco Fair Chance Ordinance.

Perks

We want you to be well and thrive. Our global benefits package includes:

• Healthcare coverage
• Retirement Plans
• Employee Stock Purchase Program
• Wellness perks
• Paid parental leave
• Paid time off
• Learning and Development resources

Block, Inc. (NYSE: SQ) is a global technology company with a focus on financial services. Made up of Square, Cash App, Spiral, TIDAL, and TBD54566975, we build tools to help more people access the economy. Square helps sellers run and grow their businesses with its integrated ecosystem of commerce solutions, business software, and banking services. With Cash App, anyone can easily send, spend, or invest their money in stocks or Bitcoin. Spiral (formerly Square Crypto) builds and funds free, open-source Bitcoin projects. Artists use TIDAL to help them succeed as entrepreneurs and connect more deeply with fans. TBD54566975 is building an open developer platform to make it easier to access Bitcoin and other blockchain technologies without having to go through an institution.