Product Marketing Manager, Point of Sale

Square builds common business tools in unconventional ways so more people can start, run, and grow their businesses. When Square started, it was difficult and expensive (or just plain impossible) for some businesses to take credit cards. Square made credit card payments possible for all by turning a mobile phone into a credit card reader. Since then Square has been building an entire business toolkit of both hardware and software products including Square Invoices, Square Terminal, Square Register, and more. We’re working to find new and better ways to help businesses succeed on their own terms—and we’re looking for people like you to help shape tomorrow at Square.

We are hiring a Product Marketing Manager in our London office to accelerate the delivery and growth of Square products in the UK market, including our flagship Square Point of Sale. You will make a quantifiable impact on our business through leading the go-to-market strategy, localisation and execution for new product and feature launches. You will also use seller feedback, insights, and data analysis to advocate for feature improvements that enhance Square's existing product offering in the market. Your responsibilities will involve collaborating with our product teams in the US and partnering with local team members to ensure the success of our products in the UK market. We are looking for someone who is customer-focused, self-directed, and excited about helping us better serve the businesses who use our products.

You will understand product strategy, growth marketing, positioning and messaging, and have strong experience working with cross-functional leadership.

You Will:

• Identify target customers, their needs, and how products will meet those needs through surveys, interviews, and product usage
• Develop product positioning, value propositions, and messaging to be used in product development and marketing campaigns
• Lead the go-to-market plan, ensuring that all customer-facing teams are on-message and maximising each channel
• Develop and implement data-driven lifecycle marketing strategies to achieve product growth and retention
• Help our US-based product teams engage with the UK market and understand the experiences of the small businesses we serve
• Partner and collaborate with Product Management, Design and Engineering to ensure product strategy and feature roadmap support UK market needs
• Review our offering and lead ongoing product differentiation
• Track marketing program performance and improve through continuous testing
• Be comfortable tackling challenges big and small

You Have:

• A BA/BS degree or equivalent practical experience
• 6+ years professional experience
• 5+ years working in strategy consulting, product marketing or growth
• Background in B2C marketing with prior experience delivering growth in consumer tech, fintech, payments or SMB tech
• Experience in growth or lifecycle marketing by email, in-product, content marketing, and other owned/ earned channels
• Strong analytical ability and excellent communication skills, both written and verbal
• Comfort in a face-paced, start-up environment
• Genuine interest in and curiosity in helping small businesses succeed

We’re working to build a more inclusive economy where our customers have equal access to opportunity, and we strive to live by these same values in building our workplace. Block is a proud equal opportunity employer. We work hard to evaluate all employees and job applicants consistently, based solely on the core competencies required of the role at hand, and without regard to any legally protected class.

We believe in being fair, and are committed to an inclusive interview experience, including providing reasonable accommodations to disabled applicants throughout the recruitment process. We encourage applicants to share any needed accommodations with their recruiter, who will treat these requests as confidentially as possible. Want to learn more about what we’re doing to build a workplace that is fair and square? Check out our I+D page. 

Block, Inc. (NYSE: SQ) is a global technology company with a focus on financial services. Made up of Square, Cash App, Spiral, TIDAL, and TBD, we build tools to help more people access the economy. Square helps sellers run and grow their businesses with its integrated ecosystem of commerce solutions, business software, and banking services. With Cash App, anyone can easily send, spend, or invest their money in stocks or Bitcoin. Spiral (formerly Square Crypto) builds and funds free, open-source Bitcoin projects. Artists use TIDAL to help them succeed as entrepreneurs and connect more deeply with fans. TBD is building an open developer platform to make it easier to access Bitcoin and other blockchain technologies without having to go through an institution.