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Kong

Product Marketing Manager

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Are you ready to power the World's connections?

If you don’t think you meet all of the criteria below but are still interested in the job, please apply.  Nobody checks every box - we’re looking for candidates that are particularly strong in a few areas, and have some interest and capabilities in others.

About the role:

We’re seeking an ambitious, creative, tech-savvy marketer to own product go-to-market and help define the future of how organizations manage applications and services. This is an opportunity for the right person to have an outsized impact at a high-visibility company. The best candidate will prioritize raising our product, technical, and solution content to the next level, engaging and activating our customers and users, and fueling our marketing funnel and sales motion. Your work will be noticed, and the impact will be felt by the company and a massive user base and ecosystem.

You get stuff done and are equally comfortable working across functions with the product and engineering teams, understanding industry trends and their impact on our customers, writing collateral designed to promote users through a meaningful customer journey, creating strategies that target the right audience with the right message, and establishing positioning to drive market and category creation in collaboration with sales leadership. You know how to speak to a highly technical audience as well as translate technical concepts to business value. You have a tested framework and a set of strategies, but you’re not afraid to try new things and can shift gears quickly with renewed energy to tackle any challenge.

Why should you want to work at Kong?  

Market Opportunity - We are on a quest to build a $10b+ software company over the next few years and need YOUR help!
- APIs are driving innovation across every industry!
Strong VC team, Series D, strong year over year revenue growth!
Technical Leadership - We are recognized as the leader in innovation in the connectivity space.
- Marco, our CTO/co-founder - “We are the Cisco of L4 and L7” - CUBE Conversation, March 2021
We are the leading innovator in the connectivity space!
Amazing Team & Culture - Come be a "Konger" and find out what we mean.
Kong employees discuss our culture at our 2020 Company Kickoff
Building Great Products - Learn why the world's largest companies love our tech!
Over 250m+ downloads of our open source API gateway!  Over 40k+ stars on Github between Kong API and Kong Insomnia!

What you'll be doing:

  • Develop, own and execute the go to market strategy for Kong platform and its offerings. Generate compelling positioning and  messaging for each key audience and use case
  • Work cross-functionally to drive messaging through all channels and enable sales with strategies aligned to customer personas and pain points
  • Create collateral and assets across the customer journey, including presentations, briefs, white papers, blog posts, and videos for Funnel Marketing
  • Become a subject matter expert to evangelize the product, use cases, and best practices to the community. Develop and execute influencer marketing leveraging analysts, press and the community
  • Identify and manage key performance metrics to establish customer-focused and results-oriented strategies
  • And any additional tasks required by manager

What we are looking for:

  • 3+ years B2B product marketing, technical marketing, or product management experience with deep expertise and appreciation for marketing next-generation technology products to both technical and business audiences
  • Exceptional written and verbal communication skills with meticulous attention to detail
  • A track record of delivering compelling, breakthrough content targeting technical audiences
  • Deep appreciation for open-source and familiarity with prevailing trends in cloud computing, microservices architectures, API management, and DevOps. Expertise in any one of these preferred
  • Strong analytical skills, business acumen, and flexibility to manage a changing set of opportunities and fluency in a fast-paced environment

Bonus points:

  • Start-up experience preferred
  • Public speaking
  • MBA
  • Experience with product marketing metrics
What is a Konger? 

We are a group of makers, thinkers, and doers focused on helping today’s developers build tomorrow’s technology. Our teams work on the bleeding edge of API innovation to provide our users with a central nervous system for data and services.

We put design at the heart of everything we do, and we’re relentlessly focused on creating beautiful experiences for our customers. That’s why technology companies, major banks, e-commerce innovators, and government agencies put Kong in front of their most important web applications.

We believe in the power of Open Source and everything it stands for. That’s why developers around the world enthusiastically contribute on top of our open-source platform.

We are passionate about solving challenges that will fundamentally shape the future of technology, and we’re looking for the right people to join us on our mission. If you believe in taking ownership of your work, making an impact, and having fun along the way, we would love to talk to you.

Kong Core Values:

Be Inclusive.  We work together from anywhere to achieve our common goals. Our differences make us stronger.

Be Authentic.  We are genuine, principled and confident without arrogance. Show respect and kindness, especially in tough moments.

Be Relentlessly Resourceful.  We work with purpose, obsession and grit. It takes muscle to do hard things and doing hard things build muscle.

Be Customer Obsessed.  We care. Customers are everything, we put them at the center of everything you do. We are all empowered to make an impact.

Be Curious.  We value ideas over hierarchy. Never accept the status quo. We make bold bets, fail, and learn everyday. There is always a way.

Be an Owner.  We are drivers not passengers and own the quality and outcomes of our work.

About Kong:

Kong creates software and managed services that connect APIs and microservices natively across and within clouds, Kubernetes, data centers and more using intelligent automation. Built on an open source core, Kong’s service connectivity platform enables digital innovation by allowing organizations to reliably and securely manage the full lifecycle of APIs and services for modern architectures, including microservices, serverless and service mesh. By providing developer teams with unprecedented architectural freedom, Kong accelerates innovation cycles, increases productivity, and seamlessly bridges legacy and modern systems and applications. For more information about Kong, please visit konghq.com or follow @thekonginc on Twitter.
Questions & answers for this position
  • What is the type of contract for this position?
    The contract for this position is a Full-time contract
  • Is telecommuting possible for this position?
    No, telecommuting is not possible for this position
About Kong
Kong is the cloud connectivity company for API & Microservice management. Our platform unifies API gateway, Ingress, and Service Mesh in one developer solution.
Website
Industry
Cloud Computing, Cloud Data Services
Founded
2017
Size
251-1K employees

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