What is the type of contract for this position?

The contract for this position is a Full-time contract

What's the salary range for the Product Marketing Manager position?

The suggested salary for this position is $150,000-$185,900*

Is telecommuting possible for this position?

No, telecommuting is not possible for this position

Product Marketing Manager job at Gong

Gong unlocks reality to help people and companies reach their full potential. The patented Gong Revenue Intelligence Platform™ empowers customer-facing teams to take advantage of their most valuable assets – customer interactions, which the Gong platform automatically captures and analyzes. Gong then delivers insights at scale, empowering revenue and go-to-market teams to determine the best actions for winning outcomes. Thousands of innovative companies like Morningstar Inc., Paychex, LinkedIn, Shopify, Slack, SproutSocial, Twilio, and Zillow trust Gong to power their customer reality. Gong is an award winning company and was recognized on the Inc 5000 (#99), Forbes Cloud 100 (#14), LinkedIn Top Start Ups (#2), and Great Places to Work lists in 2021.

We’re on the hunt for a full stack Product Marketing Manager, Core Products who’ll be critical in positioning our core products to target personas, and driving product adoption and retention. This role will work closely with our core product teams to inform their roadmap with market and buyer research, and develop compelling messaging that differentiates Gong’s core functionality in the market. You’ll develop deep expertise in target personas—nailing their key use cases and pains—to equip the GTM team with compelling messaging and materials.

RESPONSIBILITIES

Partner closely with Gong’s core product teams (mobile, ecosystem, conversations, security/compliance) to inform what we build, who we build for, and how we meet their market requirements through evidence-based research (market, customer, competitive, buyer research)
Drive GTM strategy and craft customer-centric messaging for our core products
Conduct market/competitive research, gather sales feedback, and interview customers to develop a deep understanding of core buyer personas
Create materials and demos for sales and CS teams; iterate based on sales and customer feedback
Develop processes to understand customer use cases, package those insights, and promote them in a way that drives customer adoption
Own product launches, campaigns, and content development from start to finish; lead cross-functional stakeholders, work with multiple channels, and measure outcomes to inform future initiatives
Work closely with Content Marketing, Demand Generation, and Customer Marketing teams to reach core audiences, generate pipeline, and drive product adoption

QUALIFICATIONS

You are located within 60 miles of one of our hubs: Atlanta, Chicago or San Francisco
At least 1 year of direct product marketing experience, and 5-7 years of experience in relevant marketing, sales/CS, consulting or product management roles; preferably some experience in the B2B SaaS space
Ability to go deep into product, and create compelling, customer-centric messaging that resonates with target buyers
Proven track record of working with product and field teams
Highly cross-functional, with the ability to partner with different teams across the company
Stand out verbal, written, visual/presentation and demo skills
Demonstrated mix of creative and analytical skills; proven ability to succinctly synthesize research and provide recommendations in a clear, digestible way
Impeccable organizational skills and a strong bias to action; ability to set optimistic but reachable deadlines, and use project and time management skills to meet them
Self-starter with the ability to succeed in a fast-paced and rapidly changing environment
BA or BS degree

PERKS & BENEFITS

We offer Gongsters a variety of medical, dental, and vision plans, designed to fit you and your family’s needs.
For most plans, Gong pays 100% of the premiums for employees and 50% of premiums for dependents.
401K program to help you invest in your future.
Education & learning stipend for personal growth and development.
Flexible vacation time to promote a healthy work-life blend.
Paid parental leave to support you and your family.
Company-wide recharge days each quarter.
Work from home stipend to help you succeed in a remote environment

Gong is an equal-opportunity employer. We believe that diversity is integral to our success, and do not discriminate based on race, color, religion, age, or any other basis protected by law.

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Product Marketing Manager

RESPONSIBILITIES

QUALIFICATIONS

PERKS & BENEFITS

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