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Color

Product Marketing Manager

Full-timeProduct Marketing Manager$152,100-$185,900*
Remote
Health insurance
Retirement benefits
Paid time off
Parental leave
This job offer is closed.
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Color is a health technology company that makes population-scale healthcare programs accessible, convenient, and cost-effective for everyone.  We have raised $100 million in Series E funding, bringing our valuation to $4.6 billion and our total raised amount to $378 million. We work with governments, public health institutions, employers, and national health initiatives around the world to provide the tools for preventive health and infectious disease management, including testing, vaccinations, and other services.

What we offer: 
? Competitive salary 
✨  Comprehensive medical, dental, vision, life, and disability benefits. Including employer HSA contributions.
?  401k match 
? Monthly lunch, phone, and wifi stipend for remote employees
? Generous vacation policy, paid holidays and company-wide recharge days
?  Monthly  stipend to spend on your well being
?  Equal paid parental leave for birthing and non-birthing parents 
? Four complimentary clinical-grade genetic testing kits for you and your family

Apply to join Color and do the most meaningful work of your career. If you are not sure that you’re 100% qualified but are up for the challenge - we want you to apply! 


We’re looking for an experienced product marketer to drive market positioning for our suite of products, develop customer messaging informed by user research, market insights, and industry and product knowledge, and to help build out our customer marketing operations. In this role, you’ll be a key member of our Product Marketing team, ensuring our client-facing teams feel confident and well-prepared to communicate the value of Color’s offerings effectively. Product marketing is a highly cross-functional role, regularly partnering with teams like product, sales, engineering, operations and design. We are looking for an organized, analytical, collaborative product marketer to join our fast-growing team.

How You’ll Contribute:

  • Develop product positioning and messaging informed by user research, market insights, and product understanding. You will work closely with a range of cross-functional teams—product managers, sales, design, PR, and engineering—to develop go-to-market strategy and drive launches for our products.
  • Help launch new products and features. You’ll write website copy and customer emails, create sales narratives and assets, and report on product feedback to continue to inform product development.
  • Outline and track key metrics, evaluate and communicate the success of launches and of Color’s competitive positioning in the market.

Our Ideal Candidate Is:

  • A storyteller. You have empathy for customers and a belief in Color’s purpose. You’re able to adapt how you communicate to best reach and engage multiple audiences and differentiate Color. You have excellent verbal and written communication skills.
  • Adaptable. You thrive in a fast-moving, dynamic environment and are able to operate fluidly between the big-picture view and the details that matter. You’re able to juggle multiple projects and priorities and communicate and prioritize effectively. 
  • A team player. You effectively partner with stakeholders across the organization. You’re always willing to jump in to help your teammates, you seek out different perspectives, and you enjoy working with cross-functional teams to achieve shared goals. 
  • Data and research oriented. You utilize data, research and insights to make recommendations and decisions about how to message and take products to market.

Our Ideal Candidate Will Have:

  • 7+ years of relevant work experience that can span marketing, product marketing, product management, operational roles, or strategy consulting
  • Experience developing excellent customer testimonials, case studies, and other customer marketing programs
  • Excellent written and oral communication skills
  • BA/BS degree
  • Experience in health tech is valuable, but not required
#LI-LE1
#LI-CRE
#LI-REMOTE

Color is an equal opportunity employer. In accordance with anti-discrimination law, it is the purpose of this policy to effectuate these principles and mandates. Color prohibits discrimination and harassment of any type and affords equal employment opportunities to employees and applicants without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law. Color conforms to the spirit as well as to the letter of all applicable laws and regulations.

Mandatory Vaccination Policy Disclosure
COVID-19 Vaccination Requirement: Color requires anyone working onsite or visiting Color’s offices to confirm they are fully vaccinated against COVID-19 unless a medical or religious accommodation is timely requested and approved.  Please reach out if you have questions or concerns about this policy and how it may apply to your candidacy for a role with Color.
Questions & answers for this position
  • What is the type of contract for this position?
    The contract for this position is a Full-time contract
  • What's the salary range for the Product Marketing Manager position?
    The suggested salary for this position is $152,100-$185,900*
  • Is telecommuting possible for this position?
    Yes, telecommuting is possible for this position
About Color
Color is a population health technology company which provides genetic tests and analysis directly to patients as well as through employers.
Website
Industry
Internet, Local
Founded
2013
Size
251-1K employees

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