We are looking for an experienced product marketer to join our team and help us optimize our in-app marketing experience and feature marketing. This person should be a user-experience obsessed techie who can approach problems from both an analytical and a creative perspective.
You will be the first product marketer on the team and you will build the foundation for how Universe does product marketing.
This role will report to the Marketing Lead and you will work very closely with the greater marketing team, as well as cross-functionally with design, product, and growth.
Responsibilities
Define and drive a product-specific marketing agenda, including, but not limited to, uncovering in-app engagement and monetization opportunities and originating product-native campaigns.
Work closely with the product team to understand the full scope of initiatives impacting marketing and lead all consumer-facing efforts that relate to product features and updates.
Work with design to create assets for both in-app and external use, including for use in social and email campaigns.
Work with the growth team to design, implement and analyze experiments that will increase engagement and conversion.
Be the voice of the user for all internal stakeholders, especially those who sit further away from the marketing or product teams.
Qualifications
No need to have everything on this list, but we are looking for someone who has at least some of the following attributes:
3+ years of product marketing experience at a software company
Direct experience with conducting user research and using insights to drive strategic initiatives
Strong data analysis skills
Proven ability to influence cross-functional teams
Nice to have: prior experience with consumer-facing apps. Must have: lots of enthusiasm for the specific opportunity we're tackling at Universe!
MORE ABOUT US:
Our mission is to empower everyone to build the internet. Universe is a magical new way to build websites — it's the first website builder designed for phones. Our app makes it easy for anyone to make a great looking website and start selling online in minutes from your iPhone, iPad, and Mac. And we make it as fun as playing with Legos! Give it a try:
http://apple.co/Universe We are a remote-first 20+ person company with people all over the US. We joined Y Combinator in 2018 and have raised $17.2MM in funding from Google Ventures, General Catalyst, Javelin Venture Partners, Box Group, and more top investors.
MORE ABOUT OUR CULTURE:
We value individual agency and ownership — which guides our product design and our company's culture. While other companies offer lots of perks, we prioritize your freedom: work from anywhere, in the way you're at your best. We believe that an individual's capacity for growth is far larger than most understand, and we've designed an environment to support rapid, continuous learning. Ideas here come from everyone, initiative is respected, and quality matters. We are here to build something special and enduring.