Product Marketer

💻 Your responsibilities will include:

• Owning the product marketing strategy and execution for our core product lines, including positioning, messaging, and go-to-market planning
• Lead product launches and campaigns, coordinating cross-functionally with Sales, Customer Success, and Marketing teams and ensuring alignment with our core principles
• Talking to our customers to find out why they buy our products, assessing price sensitivity, and understanding market trends
• Craft clear, engaging messages that resonate with our diverse audience
• Overseeing successful product launches, serving as intermediary between product, creative and growth
• Leading efforts to track and refine our growth, making data-driven suggestions for enhancements
• Ensuring that both our team and customers have a deep understanding and appreciation of our product
• Work closely with our creative team to ensure brand-consistent messaging across channels 
• Crafting marketing tools like web pages and ads to attract and keep customers, always seeking ways to do it better
• Collaborating with customer success to proactively tackle customer issues and refine their experience
• Leveraging your deep understanding of our product principles to make wise decisions, especially in managing projects and product launches

🧪 We are looking for someone who:

• Has a strong background in product marketing, preferably in both B2C and B2B environments
• Is driven by data to make decisions and improve product positioning
• Has experience in creating strategies that resonate with target audiences
• Is creative, you’re familiar with and excited by brand storytelling (bonus if you have copywriting skills)
• Is a team player who's eager to collaborate across functions to achieve shared goals
• Is an innovative thinker, always looking for new ways to engage customers and improve their experience with our products
• Has a strong ability to communicate complex ideas simply and attractively

• Want to help build a global social safety net on the internet
• Think for themselves instead of copying others
• Are willing to try new things, even with the risk of failure
• Are intellectually curious and open to new ideas
• Are creative and bold in the face of any problems
• Have strong integrity and do the right thing

🧘 What we offer:

• Fully remote work environment – work from anywhere globally
• Competitive compensation and  equity compensation
• A minimum of four weeks of vacation per year
• A personal development budget
• Premium health insurance that travels with you
• Travel insurance any time you travel outside of your home country
• New laptop, office allowance and more!
• Multiple team gatherings per year in amazing locations—our previous meetups were in Mexico, Bali, Siglufjörður and Hoi An