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Betterment

Product Designer, B2B Growth

Full-timeProduct Designer$105,000-$115,000 New York, United States
Health insurance
Paid time off
Home office stipend
Tuition reimbursement
Parental leave
Diversity, Equity, and Inclusion
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About Betterment

Betterment is a leading, technology-driven financial services company that offers investing and retirement solutions for retail investors and investment advisors as well as financial wellness solutions, including a 401(k) for small and medium-sized businesses. Our team is passionate about our mission: making people’s lives better. We’re headquartered in NYC and offer hybrid NY-based positions (three days/ week in-office).

About the role

We’re looking for a Product Designer to create compelling and impactful web pages, acquisition experiences and top of funnel in-app experiences that engage and convert prospective B2B customers across our two different businesses: Betterment at Work and Betterment Advisor Solutions. You will bring strong communication, creative, analytical, and technical design skills to collaborate closely with a cross-functional team and stakeholders.

At Betterment, we hire designers who are passionate about personal finance, and building intuitive, delightful experiences for customers to manage their money. You approach problems holistically, and are self-motivated, learning new skills quickly, with a sense for what you’ll develop next. We seek out folks who are talented and eager to both learn from their colleagues and help make them better. As a design team, we're focused and always strive for excellence. 

This role is based out of our NYC office. Below we've reflected the base salary range we would offer for this position. Actual salaries may vary depending on factors including but not limited to location, experience, and performance. The range listed is just one component of Betterment’s total compensation package for employees. 

  • New York City: $105,000 - $115,000

We offer a competitive equity package, health, dental and vision benefits, life and AD&D, short-term and long-term disability insurance, EAP, commuter and parking benefits FSA/HSA, and 401(k) with employer match as well as a flexible PTO policy. This job may also be eligible for variable compensation in the form of a company incentive bonus.  For jobs based out of our NYC HQ, we require in office attendance Tuesday through Thursday, weekly.

A day in the life

  • Design pages and experience for our marketing websites to engage prospective customers and tell the Betterment story across our two B2B lines of business, Betterment at Work and Betterment Advisor Solutions
  • Iterate and improve on our high level acquisition experiences
  • Build and iterate on in-app experiences designed to increase value for our B2B customers
  • Make informed design decisions based on competitor analysis, research, data, customer feedback, and usability principles
  • Contribute to and uphold our accessible design system patterns and brand guidelines
  • Be responsible for all aspects of design for your projects from inception through launch
  • Collaborate closely with product management, engineering, brand designers, content strategists, product design, marketing, and many others, working closely in a cross-disciplinary team
  • Contribute to product strategy by identifying new opportunities, ideas for A/B tests and staying up to date with emerging technologies and industry and competitor trends
  • Further develop your design skills, working among a talented team of designers, providing one another feedback and perspective, aiming for a cohesive holistic experience across all touchpoints

What we’re looking for

  • 3+ years of relevant experience as a product designer (previous titles may have been different)
  • Portfolio of extraordinary product design work
  • Experience shipping impactful designs to real people, across web and mobile
  • Experience designing within an established accessible design system and evolving when appropriate
  • Strong collaborative skills with experience navigating and managing lots of feedback
  • An iterative, customer-centric approach to designing experiences
  • Experience working in a data-informed test and learn environment
  • A clear understanding of how to determine user problems, through research, user testing, and data analysis
  • Strategic product thinking and vision
  • Excellent communication skills, both written and spoken

Bonus points if you have experience:

  • Previous B2B experience
  • Building websites via a CMS like HubSpot
  • Using UX analysis tools, like Mixpanel, Hotjar, FullStory, or Optimizely
  • Creating search-engine optimized websites and content
  • Ability to write HTML and CSS

What being at Betterment means for you

We change lives

Join a community of innovators working to transform financial outcomes for real people. Your work will make an impact, always laddering up to our mission: making people's lives better.

We set audacious goals

We set them for the company, our customers, and ourselves—and we won’t stop until we reach them. We don’t just show up; we give our all, then celebrate our wins.

We value all perspectives

When we collaborate, we're at our best. We believe diverse perspectives lead to better outcomes and strive to uphold our supportive and inclusive community.

 We invest in you with:

  • A competitive suite of benefits, including: medical, dental, and vision insurance; life and AD&D insurance; STD and LTD benefits, including infertility support and World Professional Association for Transgender Health approved benefits; and generous parental leave. 
  • Flexible paid time off (and encouragement to use it!)
  • Meaningful opportunity for community building through our 7 Employee Resource Groups
  • Empowerment to own and lead change and affect the business
  • Dedicated professional development opportunities
  • Lunch from our in-house chef three days a week at our NYC headquarters

What happens next

We’ll take a few weeks to review all applications. If we’d like to spend more time with you, we’ll reach out to arrange next steps, which will include 3-4 sets of meetings with your future colleagues.

In the interview process, we’ll look to learn more about your skills, experiences, capabilities, and motivators. Many of our questions will be aimed at understanding how you might operate here at Betterment. Depending on the role, we may ask you to complete a case study exercise or technical assessments, as we want to collect a robust set of data points to better inform our decisions.

On average, it takes us around 3-5 weeks to make a hiring decision, depending on your availability and sense of urgency. As a best practice, we aim to interview at least 2-3 final round candidates before making a hiring decision. Please note that, as we usually receive an overwhelming number of  applications for open positions, we’re unable to offer individual feedback during the interview process. 

We recognize that interviewing for a new role is a big deal. We appreciate you considering Betterment as the next step in your career, and our Recruiting Team is here to support and advocate for you through the interview process!

Betterment is dedicated to providing accommodations to candidates upon request. If you need accommodations at any point throughout the interview process, please reach out to your recruiter. 

Please note that in any materials you submit, you may redact or remove age-identifying information such as age, date of birth, or dates of school attendance or graduation. You will not be penalized for redacting or removing this information.

Come join us! 

We’re an equal opportunity employer and comply with all applicable federal, state, and local fair employment practices laws. We strictly prohibit and do not tolerate discrimination against employees, applicants, or any other covered persons because of race, color, religion, creed, national origin or ancestry, ethnicity, sex, gender (including gender nonconformity and status as a transgender or transsexual individual), sexual orientation, marital status, age, physical or mental disability, citizenship, past, current or prospective service in the uniformed services, predisposing genetic characteristic, domestic violence victim status, arrest records, or any other characteristic protected under applicable federal, state or local law. 

E-Verify Statement

Betterment participates in E-Verify. We will provide the Social Security Administration, and if necessary, the Department of Homeland Security, with information from each new employee’s Form I-9 to confirm work authorization. Please note that we do not use this information to pre-screen job applicants.
E-Verify Notice
E-Verify Notice (Spanish)
Right to Work Notice
Right to Work Notice (Spanish)

CPRA Language - CA Applicants ONLY 

We collect and store personal information for the purposes of candidate tracking (for this role and future opportunities). The information you provide in the course of completing your application will be kept for up to 24 months. We use tools provided by third-party service providers but do not share candidate information for any purpose other than for recruiting. To access the data that is collected, request deletion or to make updates to your candidate profile, please email [email protected]

Questions & answers for this position
  • What is the type of contract for this position?
    The contract for this position is a Full-time contract
  • What's the salary range for the Product Designer, B2B Growth position?
    The suggested salary for this position is $105,000-$115,000
  • Is telecommuting possible for this position?
    No, telecommuting is not possible for this position
About Betterment
Betterment is an American financial advisory company which provides digital investment and cash management services.
Website
Industry
Finance, Financial Services
Founded
2008
Size
251-1K employees

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