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Principal Product Manager - Growth

Full-timeProduct Manager$168,000-$223,100*
Palo Alto, United States
Please let Typeface know you found this offer on WeLoveProduct as a way to support us 🫶

Who we are?  
Typeface is on a mission to help everyone express their unique imagination. We believe technology is a creative partner that empowers any company to tell their unique stories faster and easier than ever before. Generative AI platforms represent a major breakthrough to create content at tremendous speed and scale. For enterprises to successfully leverage their potential, they need to include their unique voice and style and ensure responsible AI practices. We unite content velocity with brand personalization and safety, so that every company can achieve its creative potential. We are looking for passionate individuals who want to help build a fast-growing GenAI company from the ground up. 

Why join us?

  • Bleeding edge technology: We explore uncharted territory at the intersection of art and science. We strive to revolutionize content, amplifying human creativity with cutting-edge AI in a safe and responsible way. 
  • Best-in-class product: We built the leading enterprise-grade generative AI solution, so any business, from startups to Fortune 500 companies, can 10x personalized content at scale. Typeface combines the best-in-class AI platforms across the board with our own brand-personalized AI model to hyper-personalize content at scale with a responsible AI approach. 
  • World-class team: Founded by the former CPO & CTO of Adobe, Abhay Parasnis, and a highly experienced team with a proven track record of building revolutionary, long-lasting AI, SaaS, and media technologists that are completely focused on customer impact. 
  • Top-tier Investors: Backed by top-tier venture capital firms: Lightspeed Venture Partners, Salesforce Ventures, GV (Google Ventures), Madrona, Menlo Ventures, and M12 (Microsoft’s Venture Fund). Check out our Series B announcement.
  • Rapid customer traction: Overwhelming demand from Fortune 500 companies and popular digital-native brands from every industry.
  • Awards & recognition: Honored to be a winner of 10+ industry awards for our unique approach to enterprise GenAI, including Fast Company “Top 5 Next Big Things in Tech” and Adweek’AI Company of the Year. 

The Misson:

As a Principal Product Manager, you will be responsible for driving user acquisition, activation, retention, and revenue growth through innovative growth hacking strategies. You will work closely with cross-functional teams including product, engineering, design, data science, and marketing to develop and execute growth initiatives that are aligned with our overall business objectives. We are looking for someone who can take our growth to the next level. As a company, we are focused on using data-driven strategies to achieve our goals, and we are looking for someone who is passionate about growth and understands how to use data to drive decision making.

Core Responsibilities:

  • Develop and execute growth initiatives to drive user acquisition, activation, retention, and revenue growth.
  • Use data to identify growth opportunities and prioritize initiatives based on impact and effort.
  • Work closely with cross-functional teams to develop and implement growth experiments, including product changes, marketing campaigns, and partnerships.
  • Analyze experiment results and iterate on initiatives to optimize growth metrics.
  • Use A/B testing and other optimization techniques to improve conversion rates across the user journey.
  • Collaborate with product managers to build and launch new products and features that drive growth.
  • Monitor and report on growth metrics to the leadership team and stakeholders.

Minimum Qualifications:

  • Bachelor's degree in business, marketing, computer science or a related field
  • 5+ years of experience in growth product management, growth marketing, or a related field
  • Experience with growth hacking techniques and A/B testing
  • Strong analytical skills with experience using data to drive decision-making.
  • Experience working with cross-functional teams including product, engineering, design, and marketing.
  • Excellent communication skills and the ability to collaborate effectively with stakeholders at all levels.
  • Strong project management skills with the ability to prioritize and manage multiple initiatives simultaneously.

Preferred Qualifications:

  • Experience working at a high-growth startup or tech company.
  • Experience with SQL and data analysis tools such as Excel, Tableau, or Looker
  • Experience with user research and customer development methodologies


  • Competitive salaries and equity
  • Comprehensive benefits package (medical, dental, vision)
  • Opportunities for professional growth and development

Equality Opportunity Statement

Typeface is an equal opportunity employer and does not discriminate on the basis of race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. *

Diversity & Inclusion Statement

At Typeface, we believe that diversity and inclusion are essential to our success. We are committed to creating a workplace that is welcoming and inclusive for all employees, regardless of their background or identity. We value diversity in all its forms and strive to create a culture of respect, understanding, and collaboration.

Questions & answers for this position
  • What is the type of contract for this position?
    The contract for this position is a Full-time contract
  • What's the salary range for the Principal Product Manager - Growth position?
    The suggested salary for this position is $168,000-$223,100*
  • Is telecommuting possible for this position?
    No, telecommuting is not possible for this position
About Typeface
Typeface | Personalized AI Content for Work Typeface, the generative AI application for enterprise content creation, empowers all businesses to create exceptional, on brand content at supercharged speeds. The generative AI app that supercharges persona...
11-50 employees

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