Growth Product Manager

About the Role:

We are seeking an experienced, results-driven Growth Product Manager to join our Demand Generation Marketing team at Gusto. As a Growth Product Manager, you will be responsible for setting up, implementing, and managing acquisition channels, as well as deploying new growth campaigns and experiments. If you have experience with revenue driving programs and want to dramatically scale a disruptive company, we would love to hear from you! 

Here’s what you’ll do day-to-day:

• Write specs to drive top-of-funnel metrics and increase Sales successful connections. Specs should drive impact, not output.
• Manage our chatbot touchpoints & chat experiments from the website to onboarding.
• Manage the scaling of our referral programs & launch new referral audiences & channels.
• Build out roadmaps, and gain alignment & dependencies with various stakeholders.
• Understanding how to drive sales connection rates & sales efficiencies.
• Suggest activities for improving conversion rates throughout the funnel.
• Research competitors & B2B leaders and provide suggestions for improvement.
• Measure your projects & experiments using Amplitude, Redash & Tableau.

Here’s what we're looking for:

• 3-5 years experience in product management, preferably in a growth-focused role.
• Strong analytical skills with the ability to translate data into actionable insights.
• Excellent communication and stakeholder management skills.
• Demonstrated ability to drive results in a fast-paced, dynamic environment.
• Familiarity with growth techniques and experimentation methodologies.
• Passion for understanding customer needs and delivering impactful solutions.
• Proficiency in data analysis and visualization tools (e.g., Amplitude, Tableau) is a plus.

Here’s what success looks like:

• You've driven holistic growth at Gusto, meeting future goals and enhancing our existing engine.
• You've prioritized growth across referrals, chat, and reviews; leveraging data insights.
• You've fostered cross-team collaboration and built strong partnerships with Sales.
• You've contributed to a positive team culture, uniting Engineers, Designers, and Data Scientists.

Our base salary cash compensation range for this role is $130,000 - $158,000 in Denver and most remote locations and $168,000 - $192,000 in San Francisco and New York. Final offer amounts are determined by multiple factors, including candidate experience and expertise, and may vary from the amounts listed above.