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Skillshare is looking for a Director of Product Marketing to help shape new product features and drive adoption efforts. The right candidate is a strategic leader and customer advocate with experience executing cross-functionally, at speed and scale.
What you’ll do:
- Synthesize market and user journey insights to influence content and product roadmaps.
- Leverage existing data and gather new insights to foster a consistent, compelling and targeted customer experience that drives engagement and retention.
- Craft, manage, and execute comprehensive go-to-market strategies for new and existing content and product initiatives including: audience definition, product positioning, launch strategy, and measurement.
- Succinctly and effectively communicate product features, capabilities, use cases, and benefits internally and externally.
- Ensure alignment on product positioning across all channels including marketing and in-product content.
- Monitor, analyze, and optimize product marketing initiatives to achieve business goals
- Work with channel owners to test positioning and new tactics to improve performance and establish a feedback loop with key stakeholders.
Why we’re excited about you:
- Demonstrated ability to influence and build cross-functional consensus.
- Experience in building, launching, and iterating new products and features.
- Equally comfortable developing high level strategy and rolling up your sleeves to get it done
- Strong data comprehension and analysis; ability to distinguish between signal and noise and focus investments on the most impactful outcomes.
- User research expertise and a passion for amplifying the voice of the customer to solve their pain-points.
- Outstanding prioritization and project management skills
About Skillshare:
Skillshare is an online learning community for creatives. We have thousands of inspiring classes for creative and curious people, and millions of members who come together to find inspiration and take the next step in their creative journey. We are backed by Union Square Ventures, Spark Capital, Amasia, Spero Ventures, and Burda Principal Investments.
Skillshare is committed to building a diverse team that reflects a variety of backgrounds, perspectives, and skills. We’re proud to be recognized as a top place to work by BuiltinNYC, Crain’s, and Forbes, in addition to being one of the five best places to work for women by Bpeace, and a top-rated workplace for dads by Fatherly. We work to ensure a consistent interview process, fair compensation, and inclusive work environment for all.
Questions & answers for this position
- What is the type of contract for this position?The contract for this position is a Full-time contract
- Is telecommuting possible for this position?Yes, telecommuting is possible for this position
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