Director of Product Marketing, Startups (Remote)

Why join us

Brex is reimagining financial systems so that every growing company can realize their full potential. We’re building integrated financial software and services—disrupting entrenched institutions with products and experiences that empower the next generation of business.

Working at Brex allows you to push your limits, challenge the status quo, and collaborate with some of the brightest minds in the industry. We’re committed to building a diverse team and inclusive culture and believe your potential should only be limited by how big you can dream. We empower you with the tools, resources, and support to grow your career.

Marketing at Brex 

The Marketing team tells the Brex story, determines messaging and positioning, and translates our reimagined products and features into tangible customer benefits. Our marketers—across Brand, Product Marketing, Content, and Growth—are responsible for acquiring customers and have a deep understanding of the business. We’re a highly cross-functional team and partner most closely with Product, Sales, BD, and Design to help our prospects and customers understand how we can help them reach their full potential.

What you’ll do

The Director of Product Marketing for Startups is responsible for accelerating adoption and usage of Brex products among startups and fast growing small and medium sized businesses. This is a leadership role within the Product Marketing organization; you will manage a highly motivated team focused on product development, go-to-market strategy, and partner marketing. Specifically, you will define our unique value proposition within an increasingly crowded and competitive environment, align with marketing and product leadership on strategies to best engage the founder community, and roll up your sleeves to identify the products, positioning, and content that best resonate with our target audience. 

Responsibilities

• Own product marketing for Brex for Startups, including oversight into how we build, message, and market core products for Startup founders and strategic partners. 
• Act as the “CMO” for our Startups business, working closely with the General Manager to quickly develop and execute on a holistic marketing strategy that uniquely engages the founder audience, while staying true to the Brex brand.
• Determine the right packaging and positioning for a growing set of product offerings. Help customers and prospects understand how they can be using Brex to accelerate or strengthen their own growing businesses.  
• Be a player/coach for a small team of product and partner marketers, responsible for establishing Brex’s role within the broader Startup ecosystem, building awareness for our brand and products, and driving leads and activations for sales.
• Play an active role in the Product Marketing leadership team to consistently uplevel work and deliver visible and quantifiable impact to Brex.

Requirements

• 10+ years of experience in product marketing, consulting, integrated marketing, or related fields. 
• Proven track record of working cross-functionally with product, marketing, sales, and business development teams. 
• Ability to be creative and think outside the box and be flexible and fluid with changing project parameters, including: shifts in timing, messaging, and adjustments in scope and scale
• Consumer marketing experience is a plus.