Content Writer

We are an award-winning global creative organization and our public relations firm focused on building influence to deliver meaningful impact on business and the world.

We are strategists, storytellers and creators.

We are a global collective of modern communicators who are building the brands and leaders of tomorrow. Our business is making our clients – of all shapes and sizes – more influential. And our passion is shaping and evolving – with every step we take – the public relations industry and what we can accomplish.

A Content Writer will spearhead social media content development for online branded campaigns with excellent storytelling skills and the ability to make any product or brand interesting and exciting.

The ideal candidate will thrive in a team-based, high-paced, and detail-oriented environment. Candidate will ensure the content created adheres to voice, brand, and quality standards. Candidate will work closely with the strategy and creative teams to implement successful content marketing initiatives for clients. He/She will be working with strategists and art directors in content development, from planning to execution and delivery.

 

Responsibilities

·Research brands and relevant industries and stay up-to-date with the latest digital trends

·Generate, edit, publish and share daily digital content pieces, including but not limited to social posts and video annotations, etc.

·Create fresh, new, and interesting ideas and convey them that effectively adopts the tone of the proposed brand/campaign

·Understand the brand character and deliver content that it is adherent with its TOV

·Develop online social media campaign ideas for specific target audiences while succinctly communicating brand positioning and internal KPIs

·Align multiple brand strategies and messaging ideas within copy

·Brainstorm fresh content ideas and collaborating with team members as necessary

·Constantly reinforce understanding of what motivates online consumer behavior and audience social media actions and desires

·Produce content within tight turnaround timelines

·Be a thought-leader on emerging content trends across social platforms