Social Media Specialist/ Content Writer (Contractor)

About Us:

A global SaaS leader for seamless digital document workflows, Nitro offers a suite of solutions for PDF, eSigning, identity verification and analytics supported by a best-in-class customer success and change management team. With more than 3 million licensed users and 13,000+ business customers across 157 countries, we serve 67% of the Fortune 500.
 

How We Work: 

We aim to create an environment where talented individuals are empowered to excel. How we collaborate, innovate, and engage with one another is important to us. Our work is driven by 5 key principles:

• One team, One mission
  Our collective dedication to Nitro's mission defines us. Together, we are building an environment where everyone feels like a valued part of something bigger than themselves.
• Own it
  We take full ownership of our actions and decisions. We empower one another to lead with confidence, creativity, and a solutions-focused mindset.
• Accountable to our customers
  We are dedicated to our customers and take our commitments seriously. We do what we say we are going to do.
• Excellence in execution
  Driven by passion and precision, ​we exemplify excellence in our delivery with innovative, top-quality results.
• Be bold, fail fast, learn faster
  We learn as we grow, dare to try, ​and bravely question. We are not chasing perfection but forever iterating towards it.

These guiding values shape our approach to work, fostering a culture where everyone is inspired to contribute their best.

The Role:

We are seeking an experienced and creative social media specialist and content writer who excels in crafting engaging stories for multiple audiences and platforms. You will play a crucial role in our mission to empower people and businesses worldwide with a simple, smart, and secure way to work with documents.

This role reports to the Director of Brand and Content and is ideal for strategic thinkers, inspiring storytellers, meticulous editors, and social media experts ready to build a global community of Nitro fans.

Collaborating with multiple teams and subject matter experts, you will help create, review, and edit engaging content for various marketing channels. You have delivered proven results on social media rooted in audience insight, platform trends, and emerging best practices. You know how to find opportunities to engage with our online communities.

This is a six-month contract open to independent contractors as a hybrid role. You will work 4 days per week with 2 days required on-site in our downtown Toronto office.

Your role:

• Social Media Management: Develop and execute a social media strategy aligned with our business objectives. Create compelling social content, monitor performance, stay on top of platform trends, and propose new ways to grow engagement across social channels including LinkedIn, Instagram, Facebook, Reddit, and YouTube.
• Content Creation: Write and edit quality content tailored to specific audience industries, segments, and personas. Content includes blogs, email campaigns, ad/web copy, eBooks, case studies, social media posts, video, and various other marketing materials.
• Creative Support: Create eye-catching visual assets, videos, and reels using Canva and similar tools to accompany social content and campaign collateral.
• Community Management: Regularly monitor relevant conversations and communities to interact with followers, support our users, answer questions, and increase our brand awareness.
• Analytics & Optimization: Track and analyze performance metrics across content and social channels. Use insights to optimize strategy, experiment with formats, and continually improve performance.

What you bring:

• 5+ years of demonstrated social media and content writing experience for B2B/B2C SaaS companies
• Portfolio or examples showcasing both social and published written work with proven results
• Experience managing social media platforms and content distribution across multiple channels
• Understanding of content mapping to UX and customer journeys
• Intermediate design skills using Canva
• Deep understanding of writing personalized content for different personas from individual professionals to enterprise organizations
• Exceptional grammar and editing skills
• Knowledge of SEO best practices and content optimization techniques
• Ability to manage multiple tasks and priorities in a fast-paced environment
• Proficiency with AI tools and HubSpot is a plus
• Ability to work in Nitro’s downtown Toronto office 2 days per week

Why Nitro?  
Along with our regular benefits and programs (including health, dental, vision, and retirement as standard), we are also very proud to offer a few additional initiatives to future Nitronauts: 
 
Flex Time Off
Work-life balance is important at Nitro, and we understand that there are events that we cannot plan for. We are proud to offer Flex Time Off to be used for holidays, spending days with your family, or appointments. 
 
Hybrid Work 
Our team embraces the hybrid work model, appreciating its blend of flexibility and structure. We combine three days of in-person collaboration at our global offices in Toronto, Dublin, Antwerp, Porto, and Melbourne with the convenience of two days of remote work each week.
   
Benefits:
Nitro provides all employees with a comprehensive benefits package that includes health insurance, dental and vision coverage, and wellness perks. We also offer pension/401k matching, along with many other country-specific benefits.

Nitro strongly encourages applications from everyone regardless of race, religion, colour, national origin, gender, sexual orientation, age, marital status or disability status. We provide an accessible candidate experience and invite you to request any accommodations or adjustments throughout the interview process and beyond.

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