Technical Product Marketing Manager (f/m/d) - Berlin

At GraphCMS, we're building the leading GraphQL Federated Content Platform. Our goal is to enable developers and content operators to create, enrich, unify, and deliver content across platforms. We are trusted to manage content for teams from over 50,000 organisations like Telenor, Burrow, Gamescom, Shure. With over $10M in funding from OpenOcean, Peak, and Paua Ventures, you will be part of a remote-first and globally distributed team of over 50 colleagues, committed to working collaboratively, transparently, and passionately.

• We are customer-centric and goal-driven.
• We believe in innovation and encourage everyone to voice their opinions.
• We use our own product on a daily basis.
• We are open in our communication and feedback.

Purpose of your role and team

As our first Technical Product Marketing hire, we are looking for someone to take on a crucial role at GraphCMS and act as an expert in this area. You will have both strategic and hands-on responsibilities towards our PMM efforts, with the aim of defining and executing on user acquisition and revenue generation strategies.

What you will be working on

• Product Marketing Strategy and Execution: Shared responsibility for the overall development and execution and strategy of Product Marketing at GraphCMS along with the Product Marketing team with close collaboration between Marketing, Product, and Commercial operations.

• Technical Product-focused content: Create and maintain technical content such as demos, videos, workshops, tutorials, blogs, data sheets, and white-papers based on product releases and customer needs.

• Positioning and Go-to-market: Collaborate with Marketing, DevRel, Product, and Sales leadership to build and execute the strategic GTM plans that communicate the value of the GraphCMS to multiple audiences.

• Launches: Work with Marketing, Product, and Engineering teams to define product communication plans, develop marketing materials in several formats, and coordinate high-impact features releases.

• Storytelling and Messaging: Create a compelling narrative framework about GraphCMS and it’s offering to unify our product proposition across several personas, verticals, and use-cases.

• Research and Development: Constantly have an eye on the wider headless and API landscape to improve internal process, evolve product messaging, and identify best-practices.