Sr. Product Marketing Manager

As Sr. Product Marketing Manager, you will be part of a fast-paced, growth-oriented marketing organization, responsible for driving winning Go-To-Market strategies, enabling our front-line teams, messaging and positioning for your product, and partnering with our Product Management organization to drive the long-term agenda for our solutions and brand.  If you are passionate about driving effective and accountable government, partnering closely with sales and marketing to increase market impact, and delivering winning strategies for delivering financial, operational, and transparency solutions to public sector enterprises --- this may be a fit for you!  

• Generate ongoing go-to-market messaging and positioning to inform content creation and GTM strategy.

• Research public sector market dynamics, including pains, priorities, news, legislation, customers, etc. — to inform our strategy and internal stakeholders - sales, product, and marketing.

• Success resources to inform our value proposition and position within the market.

• Collateral and content creation: Generate company slide decks, product and process one-pagers, field enablement materials, training, and other marketing videos, among other key content.

• Own the competitive intelligence related to your product, including win/loss analysis, data gathering, competitive assessments, and armingOpenGov with competitive differentiators to inform messaging and positioning throughout the sales cycle.

• Product and feature launches: Work with a cross-functional team to generate and execute against internal and external launch plans.

• Pricing and packaging: Develop pricing strategy with a cross-functional team, generate and update internal/external documentation with Field Operations and Business Development teams.

• At least 5 years of successful experience in marketing technology with documented results in a fast-paced environment.  

• Proven marketing experience in SaaS B2B, government, financial software, reporting, budgeting/planning, and/or accounting software is ideal.

• Passionate about marketing mission-driven technology to the public sector market.

• Self-motivated, creative, results-driven, solution-oriented, direct, and strong ability to execute multiple priorities at once.

• Ability to remain focused and flexible during rapid change and competing priorities.

• Documented ability to produce high-quality content at scale; ability to share high-quality content/deliverables examples from prior experience.

• Capable of conducting sound market research and synthesizing it into practical insights for use in the company, product, and marketing strategies.

• Ability to hold financial, initiative-based, and budget-related conversations with government executives and other market stakeholders.

• Acute self-awareness and desire to grow within an organization, personally and professionally.

• Minimum of BA/BS degree in Business, Finance, Accounting or another related field; MBA or Masters's Degree preferred.

• Excellent references (recent and relevant) from both former clients and employers.

» Leadership: CEO Zac Bookman (MPA from Harvard and JD from Yale) is truly a mission-driven CEO. He was named one of the 100 most Intriguing Entrepreneurs by Goldman Sachs, a Tech Pioneer by the World Economic Forum, and SF and Silicon Valley Business Times' 40 under 40 class of 2018!

» Funding: $200 million, Series D company, from top tier investors including Andreessen Horowitz, 8VC, Cox Enterprises, and Emerson Collective.

» Board of Directors: Includes iconic executives John Chambers (former Cisco Chairman and CEO), Marc Andreessen (Time Magazine’s list of the 100 most influential people in the world), Katherine August-deWilde (Vice Chair of First Republic Bank), and Amy Pressman (co-founder, former president, and a current board member of Medallia).

» Growth: Record breaking growth with 1,600+ governments (and counting) using our products and seven acquisitions in the past six years! Click here to read more.

» Culture: Winner of Forbes 2022 Best Startup Employers, Winner of 2022 Top Workplaces USA award, 50 Best Workplaces award. Check out our Careers Video!

» Perks: 90% paid Medical/Dental/Vision premium for employees, fully paid Life and Short/Long term disability insurance, Unlimited PTO, Parental Leave policy, monthly fitness stipend, anniversary awards, and more!

» Product: Named to the GovTech 100 (six consecutive years), we are the leader in cloud software for our nation's cities, counties, and state agencies.

» Mission Driven: We are a technology company with a passion for the mission. We're powering more effective and accountable government.

Come join us and make a positive social impact!