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Binance

Sr. Product Manager (E-commerce/Marketplace)

Full-timeProduct Manager$174,200 - $224,000*
Hong Kong, Hong Kong
Professional development opportunitiesRemote work options
When applying, please mention you found this role on WeLoveProduct - it helps Binance track where great candidates come from 🙌
Binance is a leading global blockchain ecosystem behind the world’s largest cryptocurrency exchange by trading volume and registered users. We are trusted by 300+ million people in 100+ countries for our industry-leading security, user fund transparency, trading engine speed, deep liquidity, and an unmatched portfolio of digital-asset products. Binance offerings range from trading and finance to education, research, payments, institutional services, Web3 features, and more. We leverage the power of digital assets and blockchain to build an inclusive financial ecosystem to advance the freedom of money and improve financial access for people around the world.

Responsibilities

  • Develop product lifecycle (end-to-end) for global Fiat On Ramp and Marketplace Solution and e-Commerce.
  • Develop product strategies ensuring alignment with global business goals.
  • Drive data-driven decision-making — translate insights into actionable  product initiatives.
  • Collaborate with cross-functional teams (engineering, design, compliance, risk, BD, and marketing) to ship high-impact global features and ensure operational excellence.
  • Support market research and competitor analysis across regions to identify emerging trends, regulatory nuances, and local product opportunities.
  • Partner with business operations to design solutions that enhance, product conversion, and engagement.
  • Leverage AI and automation tools to improve operational efficiency and product experience quality.
  • Work independently as an individual contributor (IC), demonstrating strategic ownership, execution discipline, and proactive leadership in a fast-paced environment.

Requirements

  • 8+ years of experience in product management, ideally with exposure to payments, trading, or Web3 ecosystems.
  • Proven track record in managing complex, global product launches with measurable business impact.Strong analytical mindset — experienced in using data and experimentation (A/B tests, funnels, cohorts) to guide strategy.
  • Solid technical understanding; comfortable working with backend, API, and app engineers.
  • Strong stakeholder management and communication skills across regions and time zones.
  • Self-driven, outcome-oriented, able to handle multiple projects with minimal supervision.
  • Nice to have:
  • Experience in Ecommerce platform for product list, trading and dispute handling, Web 3 and AI is a plus.
  • Familiarity with Web3 and DeFi ecosystems, protocols, and compliance frameworks (AML/risk).
  • Hands-on experience with AI-enabled product growth or data analytics tools.
Why Binance
• Shape the future with the world’s leading blockchain ecosystem
• Collaborate with world-class talent in a user-centric global organization with a flat structure
• Tackle unique, fast-paced projects with autonomy in an innovative environment
• Thrive in a results-driven workplace with opportunities for career growth and continuous learning
• Competitive salary and company benefits
• Work-from-home arrangement (the arrangement may vary depending on the work nature of the business team)

Binance is committed to being an equal opportunity employer. We believe that having a diverse workforce is fundamental to our success.
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Questions & answers for this job
  • What is the type of contract for this job?
    The contract for this job is a Full-time contract
  • What's the salary range for the Sr. Product Manager (E-commerce/Marketplace) position?
    The suggested salary for this job is $174,200 - $224,000*
  • Is telecommuting possible for this job?
    No, telecommuting is not possible for this job
About Binance
Binance is a cryptocurrency exchange which is the largest exchange in the world in terms of daily trading volume of cryptocurrencies.
Website
Industry
Bitcoin, Cryptocurrency
Founded
2017
Size
1000+ employees