Sr. Copywriter, Product Marketing

About the role 

Since it was founded in 2016, Rippling has launched 18 products and counting. But unlike other SaaS offerings, these aren’t just pet projects riding the coattails of a core solution. Each new SKU is critical to Rippling’s mission. For our growth to keep pace with our innovation, we need to tell the right story for every single product. 

We’re looking for a Copywriter who can support the Product Marketing team (PMM) on strategic product areas. You’ll serve as a partner to PMM in all things words and storytelling, while sitting on a brand team of 25+ creatives who regularly share work—and Photoshop hijinx—with one another. 

You’ll lead copy on our core PMM assets, like web pages and launch emails. You’ll also help the team identify new content opportunities and execute them. If you love sinking your teeth into complex subject matter (and simplifying it for others in clean, punchy prose), this one’s for you. 

What you will do:

• Own content for an entire suite of Rippling’s products, acting as a go-to subject matter expert for people across the company 
• Concept, write, and edit copy across a range of mediums, both short and long-form, including web pages, emails, blog posts, and whitepapers 
• Develop and maintain a deep understanding of Rippling’s growing product portfolio, GTM, and overall vision
• Serve as a strategic partner to PMM, translating industry and customer research into compelling, ownable product messaging 
• Collaborate with web designers and other Brand team members to ensure copy not only complements design but strengthens it 
• Be an organized self-starter who can navigate ambiguity comfortably—we’ve figured out a lot, but parts of our business are still unstructured 

What you will need:  

• 5-7 years experience writing at a tech company, ad agency, or similar professional environment. B2B SaaS experience is strongly preferred. 
• Versatility. Rippling’s voice has many different applications. You’ll need to code-switch between sounding authoritative on a web page and sounding warm in a blog post. 
• An ability and appetite to learn about our business’s inner workings, our audiences’ pain points, and the technology behind our products 
• Critical-thinking skills! Everyone here is thorough and smart, but they’re counting on you to read a spec, a brief, or a first draft and ask follow-up questions.