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At Cloudflare, we have our eyes set on an ambitious goal: to help build a better Internet. Today the company runs one of the world’s largest networks that powers approximately 25 million Internet properties, for customers ranging from individual bloggers to SMBs to Fortune 500 companies. Cloudflare protects and accelerates any Internet application online without adding hardware, installing software, or changing a line of code. Internet properties powered by Cloudflare all have web traffic routed through its intelligent global network, which gets smarter with every request. As a result, they see significant improvement in performance and a decrease in spam and other attacks. Cloudflare was named to Entrepreneur Magazine’s Top Company Cultures list and ranked among the World’s Most Innovative Companies by Fast Company.
We realize people do not fit into neat boxes. We are looking for curious and empathetic individuals who are committed to developing themselves and learning new skills, and we are ready to help you do that. We cannot complete our mission without building a diverse and inclusive team. We hire the best people based on an evaluation of their potential and support them throughout their time at Cloudflare. Come join us!
About the role
We are seeking an experienced Product Marketing Manager to drive marketing activities for our Threat intelligence and operations along with our attack surface management offerings. This role will be responsible for both strengthening our reputation as a leading provider of differentiated threat intelligence while driving pipeline through marketing activities. This role will actively collaborate with colleagues in demand generation, sales, product management, and threat research to create compelling campaigns that bolster our reputation in threat intelligence. You will act as the marketing lead, developing marketing plans and messaging to prospects, customers, sellers and partners.
Responsibilities
- Provide GTM strategy, content and sales enablement for threat intelligence and attack surface management offerings to convey cyber security leadership and to spark customer acquisition and expansion.
- Develop and refine threat intelligence messaging to underscore Cloudflare’s differentiation.
- Create product marketing materials assets (white papers, position papers, data sheets, web page updates etc.) to support our product offering and related threat findings for each step of the customer journey.
- Partner with demand generation to generate awareness, adoption, pipeline and revenue for Cloudflare; help lead webinars on threat intelligence findings, in conjunction with threat researchers and product management.
- Become a spokesperson for threat intelligence for the rest of the marketing organization and the primary product marketing contact with the product management team. Assume leading role in evangelizing Cloudflare’s differentiated threat intelligence and its benefits to sellers, partners, and customers.
- Provide support for the field sales teams in the form of sales plays to streamline and accelerate seller’s fluency with threat intelligence with the aim of driving pipeline; Define customer personas and related needs for threat intelligence/operations.
Requirements
- 5+ years of experience in technology product marketing/product management.
- Experience at a security vendor with a threat intelligence product/offering.
- Experience creating marketing campaigns/pipeline from vendor threat research/threat intelligence findings.
- Knowledge of cyber security and how threat intelligence fits into a broader cyber security posture.
- Excellent written and presentation skills. This role demands someone who is gifted in their ability to communicate effectively with all stakeholders, including product management, sales, comms, and marketing
- Ability to manage ambiguity and navigate unforeseen obstacles gracefully
- Self-starter who truly enjoys working in a fast-paced, innovative cloud services company.
- BS/BA degree in Marketing, Business, Engineering, or related field
What Makes Cloudflare Special?
We’re not just a highly ambitious, large-scale technology company. We’re a highly ambitious, large-scale technology company with a soul. Fundamental to our mission to help build a better Internet is protecting the free and open Internet.
Project Galileo: We equip politically and artistically important organizations and journalists with powerful tools to defend themselves against attacks that would otherwise censor their work, technology already used by Cloudflare’s enterprise customers--at no cost.
Athenian Project: We created Athenian Project to ensure that state and local governments have the highest level of protection and reliability for free, so that their constituents have access to election information and voter registration.
Path Forward Partnership: Since 2016, we have partnered with Path Forward, a nonprofit organization, to create 16-week positions for mid-career professionals who want to get back to the workplace after taking time off to care for a child, parent, or loved one.
1.1.1.1: We released 1.1.1.1 to help fix the foundation of the Internet by building a faster, more secure and privacy-centric public DNS resolver. This is available publicly for everyone to use - it is the first consumer-focused service Cloudflare has ever released. Here’s the deal - we don’t store client IP addresses never, ever. We will continue to abide by our privacy commitment and ensure that no user data is sold to advertisers or used to target consumers.
Sound like something you’d like to be a part of? We’d love to hear from you!
This position may require access to information protected under U.S. export control laws, including the U.S. Export Administration Regulations. Please note that any offer of employment may be conditioned on your authorization to receive software or technology controlled under these U.S. export laws without sponsorship for an export license.
Cloudflare is proud to be an equal opportunity employer. We are committed to providing equal employment opportunity for all people and place great value in both diversity and inclusiveness. All qualified applicants will be considered for employment without regard to their, or any other person's, perceived or actual race, color, religion, sex, gender, gender identity, gender expression, sexual orientation, national origin, ancestry, citizenship, age, physical or mental disability, medical condition, family care status, or any other basis protected by law. We are an AA/Veterans/Disabled Employer.
Cloudflare provides reasonable accommodations to qualified individuals with disabilities. Please tell us if you require a reasonable accommodation to apply for a job. Examples of reasonable accommodations include, but are not limited to, changing the application process, providing documents in an alternate format, using a sign language interpreter, or using specialized equipment. If you require a reasonable accommodation to apply for a job, please contact us via e-mail at [email protected] or via mail at 101 Townsend St. San Francisco, CA 94107.
Questions & answers for this position
- What is the type of contract for this position?The contract for this position is a Full-time contract
- What's the salary range for the Senior Product Marketing Manager - Threat Intelligence position?The suggested salary for this position is $150,000-$185,900*
- Is telecommuting possible for this position?No, telecommuting is not possible for this position
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