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Senior Product Marketing Manager

Full-timeProduct Marketing Manager$95,000-$170,000 Remote US
Stock options
On-site amenities
Parental leave
Company-wide events and team-building activities
Diversity, Equity, and Inclusion
Please let Outreach know you found this offer on WeLoveProduct as a way to support us 🫶
Our success is reliant on building teams that include people from different backgrounds and experiences who can elevate assumptions and ideas with fresh perspectives. We're dedicated to hiring the whole human, not just a resume. To that end, we look for a diverse pool of applicants-including those from historically marginalized groups. We would like to invite you to apply even if you don't think you meet all of the requirements listed below. We don't want a few lines in a job description to get between us and the opportunity to meet you.

The Role
Outreach is seeking a Sr Product Marketing Manager with a proven track record for bringing new products and innovations to market with high customer impact and satisfaction to drive product momentum and revenue growth at a global scale in the B2B SaaS arena. This role will report to the VP of Product Marketing and will lead the product roadmap and GTM for Outreach products to Enterprises. This role will be responsible for leading category-level product value proposition development, product positioning & messaging, pricing and packaging, and all aspects of enabling Demand Generation, Sales, and Customer Success teams to optimally market and sell Outreach products to drive customer value, adoption and business growth.

The ideal candidate is a data-driven product marketer business leader with a deep understanding of Enterprise readiness focusing on the admin experience, data and retention. This person will be a strong business leader understanding cloud business models and marketing strategies for B2B SaaS products. We are seeking a candidate with a proven record of driving growth through product evolution, and the ability to think strategically and move with urgency. 

Your Daily Adventures Will Include

  • Leading market requirements across various scenarios for Enterprise including admin experience, data and retention
  • Conducting market & customer research to stay in touch with buyer needs, and create and maintain clear, differentiated messaging that resonates with our target audience
  • Be the customer and product subject matter expert on Enterprise needs 
  • Owning the core bill of materials including messaging framework, FAQ, and demos to enable our Enterprise sales teams
  • Developing and executing the go-to-market plan for new product/feature releases collaborating across Engineering/Product, Marketing, Finance, Sales & Customer Success teams
  • Influencing stakeholders across all teams and levels of leadership ranging from analysts to C-Level executives
  • Demonstrating a strong ability to lead cross-functional teams to drive business and product results that measurably deliver company impact
  • Bringing exceptional ability to drive key business objectives with data-driven, fact-based insights that lead to well-informed strategic plans, quick decision making, and impactful outcomes

Basic Qualifications

  • 7 or more years of experience working as a product or business planner or finance manager in the technology industry 
  • Proficient understanding of SaaS technology, vernacular, and landscape
  • Expertise in B2B marketing with the ability to rapidly gain an in-depth knowledge of the Outreach product and sales engagement industry and competitors
  • History of improving processes, methodologies, programs, and/or frameworks that improved company impact, customer experiences, and/or cross-team performance
  • Creates a work environment that celebrates, encourages, and stands up for diversity & inclusion
  • Previous experience at growth-stage companies or driving significant revenue growth at larger companies is beneficial
  • Bachelor's degree, MBA strongly preferred

The mindset to succeed in the role

  • Enthusiastic willingness to roll-up-your-sleeves and do whatever it takes
  • Strong attention to detail, highly entrepreneurial, creative, open-minded, persistent, and highly collaborative
  • Outstanding organizational and prioritization skills, with the ability to manage multiple projects in a fast-paced environment and consistently deliver on key milestones
  • An all-rounded team player with accountability and dependability of a strong leader
The base salary range for this role is $95,000-$170,000. You may also be offered incentive compensation, bonus, restricted stock units, and benefits. Actual compensation is based on factors such as the candidate's skills, qualifications, and experience. We also have a location-based compensation structure; there may be a different range for candidates in other locations.

Why You’ll Love It Here

•Generous medical, dental, and vision coverage for full-time employees and their dependents
•Flexible time off
•401k to help you save for the future
•Company-organized and personal paid volunteer days to support the community that supports us
•Fun company and team outings (or virtual events these days!) because we play just as hard as we work
•Diversity and inclusion programs that promote employee resource groups like OWN (Outreach Women's Network), AAPI, Rainbow  (LGBTQIA+), Gender+,  LatinX, Black Excellence, Disability Community, and Veterans
•A parental leave program that includes not just extended time off but options for a paid night nurse, gradual return to work, and the Gottman Institute's Bringing Home Baby course for new parents
•Employee referral bonuses to encourage the addition of great new people to the team
•Plus, unlimited snacks and beverages in our kitchen
•We’re an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status
Questions & answers for this position
  • What is the type of contract for this position?
    The contract for this position is a Full-time contract
  • What's the salary range for the Senior Product Marketing Manager position?
    The suggested salary for this position is $95,000-$170,000
  • Is telecommuting possible for this position?
    Yes, telecommuting is possible for this position
About Outreach
The Outreach Sales Engagement Platform helps efficiently and effectively engage prospects to drive more pipeline and close more deals. Request a demo…
Analytics, Artificial Intelligence
1K-5K employees

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