(Senior) Product Marketing Manager - Global Competitive Strategy

Are you a goal-driven, strategic thinker with a competitive streak? Then join the growing Product Marketing team to drive the Competitive Strategy for Personio globally. In this individual contributor role, you’ll be the global lead for Personio Competitive Strategy across the Personio portfolio of products for our core and emerging markets. ased in any of our offices (Munich, Berlin, Dublin, London, Amsterdam, Madrid or Barcelona), you will report to the Head of Product Marketing and work closely with a team of Product Marketers.

You’ll use quantitative data and qualitative understanding of the core European markets (Germany, UK and Ireland, Spain and Netherlands) to build strategies, content and programs that increase our competitive win rates and accelerate deal cycles. By using data, you’ll drive growth for Personio as you partner across a wide range of cross-functional stakeholders.

This role requires the ability to learn quickly, build strong partnerships across the business, and operate creatively. 

As Product Marketing Manager - Competitive Strategy, your key responsibilities include:

• Deep understanding of key competitors in DACH, UK/I, Spain and Netherlands  
• Conducting internal and external competitive research projects, including conducting internal sales interviews & surveys, analyzing publicly available information, and driving external research projects with 3rd party consultants
• Directly supporting sales opportunities by partnering with account executives, sales engineering, and sales leadership
• Development of tools to scale impact across all sales opportunities such as battle cards, input into pitch decks, competitor FAQs and work with our enablement team to activate these tools within Go-to-Market and Customer Experience Team

• Development of winning programs, strategies, and sales tools that will scale as Personio grows and expands its portfolio and enters new markets

• You have experience in strategic, analytical, product and/or sales roles
• You have experience in collecting, analyzing and generating insights from sales, pricing, product and market data along with competitive analysis, messaging & positioning development, sales tool development, and sales training
• You gained experience in creating and deploying strategies: developing frameworks, creating and analyzing data, breaking down complex problems, and creating cross-functional solutions
• You are able to deeply understand fundamental technical aspects of Personio and competitors’ products
• You have excellent written, verbal, and presentation skills, you are comfortable presenting to executive teams and large audiences
• You are familiar with technology, particularly B2B software and SaaS
• Sales, sales engineering experience or strategy consulting are a plus

• Competitive compensation package that includes salary, benefits, and pre-IPO equity
• 28 days of paid vacation, plus another additional day after 2 and 4 years (because we love what we do, but we also love vacation!)
• 2 Impact Days you can use to have an impact on the environment and society –one for an individual project of your choice and one for a company-wide initiative! #SocialResponsibility
• Flexible working arrangements with PersonioFlex
• Annual personal development budget of €1,500 for conferences, courses, books, career coach, etc.
• Regular company and team events like Oktoberfest, ski trips, Christmas parties, and more! (COVID permitting)
• High-impact working environment with flat hierarchies and short decision-making processes
• Receive generous family leave, child support, mental health support, and sabbatical opportunities with PersonioCares
• Save money with corporate discounts across brands like Adidas, LG, Bosch, Apple, and more
• Comprehensive healthcare and dental coverage for each permanent employee (excluding taxes)
• Invest in your retirement via the Personio Pension Scheme, with a Personio match of up to 5%
• Access multiple fitness studios and sports facilities across Ireland for €30 per month with a subsidized Gympass membership
• A beautiful office in the heart of Dublin, complete with professional espresso machines, free drinks and snacks, and indoor and outdoor break spaces