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Gong unlocks reality to help people and companies reach their full potential. The patented Gong Revenue Intelligence Platform™ empowers customer-facing teams to take advantage of their most valuable assets – customer interactions, which the Gong platform automatically captures and analyzes. Gong then delivers insights at scale, empowering revenue and go-to-market teams to determine the best actions for winning outcomes. Thousands of innovative companies like Morningstar Inc., Paychex, LinkedIn, Shopify, Slack, SproutSocial, Twilio, and Zillow trust Gong to power their customer reality.
Join the Product Marketing Alliance Product Marketing Team of the Year 2021! You’ll be the first Product Marketer in Europe, leading our GTM activities and supporting our Dublin-based sales, customer success, and marketing teams.
Our team’s goal is to accelerate our early GTM success (650+ customers) in EMEA by developing Gong’s unique brand voice for EMEA buyers and helping lead our EMEA team as they scale.
RESPONSIBILITIES
- Own the EMEA positioning, messaging, and branding of Gong products
- Own our EMEA competitive intelligence initiatives and provide more guidance to the PM and GTM teams on how our evolving product and landscape change our competitive position
- Be the Market Strategy Expert and enable the EMEA Go-To-Market team on the latest strategic narrative, messaging, demo flows, competitive landscape, pricing & packaging, etc.
- Work closely with Product Management to become their go-to for EMEA-specific product requirements
- Work closely with the EMEA Demand Generation team on marketing campaigns to drive pipeline
- Develop a deep understanding of our European target market, including buyer personas, ad-hoc research, key use cases, and customer needs
- Support the EMEA sales team in big strategic deals
- Speak publicly at industry or Gong-run events
QUALIFICATIONS
- 7+ years of marketing experience, preferably with 5+ years of product marketing experience in the B2B SaaS space
- Track record with a modern marketing mix
- Proven ability to influence cross-functional teams without formal authority
- Previous start-up experience is a huge plus
- Previous technical product marketing or pre-sales experience would be welcomed
- You have a BA or BS degree; MBA a plus
YOU ARE
- Experienced in presenting to large internal and external groups and you are a confident communicator
- Self-starter with the ability to succeed in a fast-paced and rapidly changing environment
- Stand out verbal and written communication skills
YOU"LL GET TO
- Work closely with Sales to strategize, develop and drive programs, content and tactics that tell the Gong story, show value to our customers and prospects, and ultimately help win more.
- Keep a close eye on the competitive landscape and on the market in general, and are able to leverage our Competitive Intelligence tools, as well as the Gong platform itself, to always be ahead of the game when it comes to market or technology trends.
- Go deep into the Revenue Intelligence trends and into our Gong product, and will work with sales, partnerships and customers every day.
- Be part of the Product Marketing Team of the Year 2021
Gong believes in offering competitive compensation and benefits tailored to the local region.
Gong is an equal opportunity employer. We believe that diversity is integral to our success, and do not discriminate based on race, colour, religion, age, or any other basis protected by law.
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Questions & answers for this position
- What is the type of contract for this position?The contract for this position is a Full-time contract
- Is telecommuting possible for this position?No, telecommuting is not possible for this position
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