Senior Product Marketing Manager, Category Design and Messaging

Airtable is a no-code and low-code platform that enables enterprises to dramatically improve the way teams operate at scale through the creation of highly flexible custom applications. Over 300,000 organizations use Airtable to streamline their processes and break down information silos between teams.

We are looking for a Sr Product Marketing Manager to help us launch our category and position Airtable as the leader. You will develop strategy, messaging, programs, and assets that showcase our vision of connecting teams through software.

This is a rare opportunity for a PMM to work directly on high-level category messaging and activation programs at an early stage. If you’re passionate about storytelling, this is the team for you.

What you'll do

• Become the expert in our adjacent software categories and develop strategies for how we’ll take our new category to market.
• Create and drive cross-functional category activation programs related to events, campaigns, enablement, analyst briefings, community, and more.
• Bring our category to life by partnering with our content teams to produce whitepapers, ebooks, blogs, guides, web pages, videos, case studies, webinars, and more.
• Develop key internal assets such as decks and demos that communicate the value and differentiation of our platform at the category level.
• Partner with our analyst relations team to drive awareness and education within the broader analyst community.
• Partner with our research team to conduct qualitative and quantitative research to better inform category activation motions.
• Manage cross-functional stakeholders and drive alignment across the company.
• Act as an evangelist for our category and represent Airtable externally at events, talks, meetups, and more.

Who you are

• You have 3-4 years of experience working as a product marketer focused on B2C or B2B SaaS solutions.
• You have 1-2 years of experience working specifically on keynote or executive messaging and delivering polished presentations and assets.
• You can take abstract concepts and turn them into visual diagrams or wireframes to improve communication.
• You have an eye for design and a penchant for creative exercises.
• You love telling stories through the lens of a customer.
• You’re always sharing and testing your work-in-progress to get feedback. You recognize that useful is better than perfect.
• You’re comfortable working in the open, recognizing that no great work happens off in the corner.
• You love collaborating with other teams to find the best solution and can build trust with teams across sales, marketing, and product.

What We Offer

• We have your medical, dental, and vision insurance 100% covered (and your dependents covered at 80%)
• High deductible health plan available with health savings account contribution
• Complimentary One Medical membership for individuals and dependents
• Monthly “Lifestyle Wallet” to use for benefits like personal fitness (e.g., gym memberships, fitness equipment, etc.) to pet care to nutrition coaching, and more.  
• Complimentary mental health support via Modern Health Family planning support (fertility, adoption, and surrogacy)
• Flexible and generous time off and sick time benefits
• 16 weeks of parental leave
• Annual Learning & Development wallet to support your career development
• Emergency backup care for dependents 
• Access to financial planning and legal support

About Airtable 

Airtable is working on the next computer revolution: one where anyone – even without technical training – can create customized applications that fit their needs, build more interconnected teams, and take part in a growing community of people who share what they create. Founded in 2012 and headquartered in San Francisco, Airtable powers teams at more than 300,000 organizations around the world. Our most recent funding round valued Airtable at $11.7 billion and raised $735 million in additional capital, and we're just getting started!