Senior Product Manager - Growth

At Cameo, we make impossible connections possible. Our mission is to create the most personalized and authentic fan experiences on earth. Our global platform allows fans to get personalized video messages and live calls, merchandise from their favorite stars and creators, and through our Cameo for Business platform, all companies can now leverage the power of celebrity at scale. The key to our success? Our outstanding Cameo Fameo. The people behind the scenes, spreading joy to our talent and their fans - as well as their fellow colleagues - each and every day. 

From product marketers to talent relations managers, software engineers and recruiters, the Cameo team is made up of the brightest minds in the biz. As we grow, our core values and startup mentality remain; we value creativity, hard work, collaboration, direct dialogue and feedback, and the continued development of our people. For more information, please visit careers.cameo.com.

Our team is guided by four core values, and we like to share them early on to set the stage! 

• Roll out the Red Carpet - Do you welcome everyone just as they are?
• Make it Memorable - When was the last time you said, "wow, that sh!t was cool!"
• Run Through Walls - How do you create purpose from challenge?
• Fight for Simplicity - Get comfortable with saying no and intentional when saying yes.

A few more things to consider:

👋 Our employees are called the Cameo Fameo, and our team means everything to us. Join smart, curious, humble individuals from all over the world and experience what it’s like to love where you work.

🏆 Humble brag - we’re honored to be named one of LinkedIn’s Top 50 Startups to Work For, voted one of America’s Best Startup Employers by Forbes, the #1 Most Innovative Social Media Company by Fast Company, and recently raised a $100M Series C.

🌎 As the world continues to shift and shape, so do we. Our Where We Work program offers a combination of hub office locations, work from home, and fully remote roles to ensure we’re building a diverse and inclusive team.

Cameo’s Where We Work expectations differ by team. Our sales function is expected to meet in a hub office for a minimum of 3 days a week. Other teams like marketing, engineering, and product can work from anywhere on a regular basis. Hub office locations are open to all employees, no matter where in the world they live.

🎁 The goods - competitive salaries, equity, health insurance, 401(k), wellness perks, unlimited PTO, Heads Down Hump Days 🐪 (aka no recurring meetings), and an annual talent show that will have you LOL-ing - just to name a few. Oh, and did we mention Cameo works with noteworthy actors, athletes, musicians, your favorite creators, global superstars, famous furry friends and more!?

About the role:

We’re looking to build a world-class Product Marketing team and are hiring a Product Marketing Manager, Growth to focus on unlocking new growth levers for the business. 

As Cameo’s Growth Product Marketing Manager, you’ll work directly with Product and Marketing teams to set a growth strategy and roadmap, prioritize the highest initiatives based on the insights and data that we’ve collected, and partner with cross-functional teams to experiment, optimize and scale the learnings to 10X the Cameo Marketplace. The role will require a highly adaptable, nimble, and growth-oriented mindset with problem spaces ranging from building and optimizing Cameo’s referral program to figuring out how we might double the number of reaction videos we capture from our fans and talent. If you dream about innovative growth tactics, love product thinking, and fight for what’s right for our customers, this sounds like the role you’ve been looking for.

What you’ll be doing:

• Drive the business. Own the end-to-end growth product marketing roadmap, including setting a data-driven strategy and delivering experiments, campaigns, and more. 
• Help build the future. Partnering deeply with the product and business stakeholders, set a learning agenda, and get scrappy running research to hear from our customers, uncover needs, and shape product and marketing roadmaps.
• Experiment, iterate, and go-big. Activate highly impactful growth strategies across owned, paid, and earned channels. Be the central point of contact for driving the activation of our products and uncovering new growth levers for Cameo with a focus around promotions, pricing, onboarding, and new product experimentation.
• Build the loops. Uncover new growth loops harnessing the power of Cameo’s highly viral product experience and partner with CRM, Data Science, and Product to scale our learnings across the customer experience. 

What you bring to the table:

• 5+ years of marketing experience, with 2-3 years of product or growth marketing experience
• Growth-first mindset. You’re constantly learning. Whether it’s helping shape and develop new products or moving us closer to our adoption targets - we’re growing quickly and will need talented people who can grow, adapt, and change with us.
• Cross-functional leadership. You connect the dots and are excellent at bringing people with different perspectives into a room and walking out with a solution.
• Deep product & user Intuition. You love speaking with users, digging into the data, and knowing what great insight is when you see it. You’re comfortable with both quantitative and qualitative insights. 
• Left & right-brained. You’re able to effortlessly switch from a technical funnel analysis into helping craft our product narrative and positioning strategy. Great PMMs are both creative and analytical.
• Highly strategic and tactical. You are both highly strategic but also able to get in the weeds and execute campaigns, activations, and experiments. You can write copy, run research, and aren’t afraid to get your hands dirty. 
• Comfortable with fast-paced, ambiguous environments.

Cameo is an equal opportunity employer. We are committed to creating an inclusive and welcoming environment for every person who walks through our doors. All employment is decided on the basis of qualifications, merit, and business need. Cameo celebrates and embraces diversity.

Please consult the Notice to California Residents contained in Cameo's Privacy Policy available at https://www.cameo.com/privacy for information regarding your rights under the California Consumer Privacy Act if you are a California resident.

We are working on becoming compliant with Colorado regulations.  Until then, this role can not be performed in Colorado.