Senior / Head of Product Marketing

Last updated 12APR2023

Why Searchlight?

• Series A funded with top-tier investors like YC, Accel, and Founders Fund

• 60 NPS with customers like Zapier, Udemy, Coinbase, GoodRx that genuinely love the product

• Searchlight’s AI can 3x the accuracy of an average hiring process, resulting in 40% faster time-to-fill, 20% higher first-year attrition, and 4x employee lifetime value (eLTV)

• Women-led and mission-driven company, founders are Forbes 30U30 with backgrounds from Stanford, Uber, Google, and McKinsey

• Opportunity for meaningful ownership, leadership, and autonomy

Recommended Reading: Using Data for Hiring at Zapier

We are looking for a Product Marketer to:

• Lead market and buyer research to inform product launches, product positioning, and target buyer

• Build a marketing experimentation engine at Searchlight to test message and distribution channels with marketing campaigns

• Support GTM with collateral that builds a cohesive narrative across the lead funnel: TOFU, MOFU, BOFU

• Champion the voice of our customers and support Customer Success with messaging and assets to drive adoption

• Establish Searchlight as a thought leader in the talent tech landscape with an authentic community

• Partner directly with our founders and cross-functional leaders in Sales, Product, and Customer Success

• Build the Searchlight company and culture as an essential member of the founding team

You probably have:

• 5-8 years of functional experience in marketing

• Prior experience in product marketing and potentially one other marketing function

  • Read this blog on Hiring a First Marketer

• Prior experience at a Series A to C startup, with a strong desire to do it again

Success Profile:

Moving at our pace brings a lot of change, complexity, and ambiguity—and a little bit of chaos. Searchlighters thrive on that and are comfortable being uncomfortable. That means Searchlight is not the right place for everyone.

At Searchlight, we:

• Care deeply about what we do and about making hiring better for everyone

• Excel by seeking professional and personal hypergrowth

• Keep up with an unrelenting pace (the week, not the quarter)

• Are resilient and resourceful in face of ambiguity and thrive on (rather than endure) change

• Bring critical thought and opinion

• Embrace differences and disagreement to get shit done and move forward

• Bring a history of being resilient and resourceful

Specifically from a marketing teammate, we are seeking someone who is:

• Creative and optimistic

• Balanced in intuition and data-driven decision making

• An exceptional communicator, can turn the complex sound simple

• Empathetic and leads with candor with cross-functional partners in with GTM and EPD

Hiring Process:

• Initial Screen (30 min) (Founder)

• Work Sample Review

• Interview (60 min) (Founder)

• Optional: Coffee Chat

• Searchlight Assessment

• Final Interviews (3 hrs) 

  • Values Interview (45 minutes)

  • GTM Interview (30 minutes)

  • Case Study Interview (60 minutes)

  • Founder Touch Base (30 minutes)

Key Teammates:

Kerry Wang - CEO/Cofounder

Anna Wang - CTO/Cofounder

How We’ll Take Care of You

• Clear career growth path - we will invest in you. Tell us early if management is something that is important to you

• This role is based in San Francisco at our FiDi office. We are a hybrid team, while our SF team works from the office 3x/week.

  • Wednesday and Thursday are in-office days, the 3rd day being your choice.

• $140,000-$190,000 annual base salary with significant equity

  • This pay range describes several job levels within product marketing. We will align on your level during the interview process

• 401(k), Unlimited PTO, 15 Paid Holidays, Health & Wellness stipend, Remote Office stipend

• Health Insurance (100% paid premiums), Spring Health sessions, Origin financial planning

Diverse and Inclusive Employer

We’re committed to providing equal treatment and opportunity to all applicants at every stage of the hiring cycle and throughout their life at the company.We don’t discriminate on the basis of race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), national origin, age, disability, veteran or military status, or any other legally protected status.

Note: Research says men tend to apply even if they only meet ~60% of the job qualifications, whereas women and other marginalized groups are hesitant to do so. If you don’t match 100% of the job qualifications but think you’d be a great fit, we encourage you to apply!