Senior Brand Designer, Web

At Webflow, our mission is to bring development superpowers to everyone. Webflow is the leading visual development platform for building powerful websites without writing code. By combining modern web development technologies into one platform, Webflow enables people to build websites visually, saving engineering time, while clean code seamlessly generates in the background. From independent designers and creative agencies to Fortune 500 companies, millions worldwide use Webflow to be more nimble, creative, and collaborative. It’s the web, made better. 

We’re looking for a Senior Brand Designer focused on web work to design and build high-impact and visually appealing landing pages. You’ll report to the Senior Brand Design Manager (Web) and work alongside copywriters, creative designers, marketing, and product. We are seeking a talented and experienced designer who thrives in a fast paced environment. As a member of our Brand Studio team you’ll be instrumental in helping shape a world-class brand. At Webflow, we take pride in and obsess over design and craft to deliver a friendly and approachable experience for everyone at every touchpoint—this role will play a big part in leading that charge.

About the Role

• Location: San Francisco HQ or Remote (preferably West Coast)
• Full-time
• Exempt status
• Our cash compensation amount for this role ranges from $112,000 - $154,000 for most US locations and $124,000 - $171,000 for US locations with a higher cost of labor. All figures cited above are in $USD and pertain to workers located in the United States. Pay is based on several factors including market location, and may vary depending on job related experience, knowledge, qualifications, and skills.

As a Senior Brand Designer on the Web Team, you'll:

• Design and develop landing pages, graphics, icons, and interactive elements 
• Collaborate with the marketing team to translate marketing objectives into compelling web designs that align with our brand guidelines
• Work closely with the rest of the web team to create and maintain our web brand guidelines and visual identity
• Know how to strike the balance of influencing the adoption of our existing design system, while also knowing when to experiment & try new things
• Collaborate with cross-functional teams, including Marketing, Product, and Content, to ensure brand alignment across all channels
• Ensure that web designs are responsive, accessible and optimized for user experience across different browsers and screen sizes
• Conduct usability testing and gather user feedback to iterate and improve web designs based on user insights and best practices
• Utilize data-driven insights, analytics and user feedback to inform web design decisions
• Manage multiple web design projects simultaneously, prioritizing tasks effectively and meeting tight deadlines in a fast-paced environment
• Proactively communicate project updates to Manager, Project Managers, and/or designated cross functional partners.
• Know when and how to solicit feedback from the team vs async/pillar/org-wide crits, or a design review. Practices candor with care, empathy and respect.
• Present multiple design options to a problem showcasing different creative approaches and visual solutions to elevate the brand
• Effectively communicate rationale behind design decisions and iterate on designs, based on feedback, to ensure alignment and achieve optimal results 

In addition to the responsibilities outlined above, at Webflow we will support you in identifying where your interests and development opportunities lie and we'll help you incorporate them into your role.

About you

You’ll thrive as a Senior Brand Designer on the Web Team if you:

• Have 5+ years in brand design with a strong portfolio demonstrating expertise in visual and web design
• Have experience working in-house and agency side
• Are proficient using design tools, such as Figma and Adobe Creative Suite
• Are a Webflow Expert and are able to turn designs into accessible web experiences with interactions and animations
• Have a good understanding of accessibility and can advocate for it
• Proactively seek out scalable solutions that solve common pain points related to craft, communication, or team output
• Care about the details and have an extremely strong sense of design sensibilities, from high-level strategic direction to production details
• Can independently own and execute on projects from project definition to shipping.
• Have excellent communication and collaboration skills, with the ability to articulate design decisions 
• Have strong organizational skills and manage multiple deadlines
• Work well within ambiguous and dynamic environments
• Are genuinely excited and motivated by Webflow’s mission 

Even if you don’t meet 100% of the above qualifications, you should still seriously consider applying. Research shows that you may still be considered for a role if you meet just half of the requirements.

Our Core Behaviors:

• Obsess over customer experience. We deeply understand what we’re building and who we’re building for and serving. We define the leading edge of what’s possible in our industry and deliver the future for our customers.
• Move with heartfelt urgency. We have a healthy relationship with impatience, channeling it thoughtfully to show up better and faster for our customers and for each other. Time is the most limited thing we have, and we make the most of every moment.
• Say the hard thing with care. Our best work often comes from intelligent debate, critique, and even difficult conversations. We speak our minds and don’t sugarcoat things — and we do so with respect, maturity, and care.
• Make your mark. We seek out new and unique ways to create meaningful impact, and we champion the same from our colleagues. We work as a team to get the job done, and we go out of our way to celebrate and reward those going above and beyond for our customers and our teammates.

Benefits & wellness

• Equity ownership (RSUs) in a growing, privately-owned company
• 100% employer-paid healthcare, vision, and dental insurance coverage for employees and dependents (US; full-time Canadian workers working 30+ hours per week), as well as Health Savings Account/Health Reimbursement Account, dependent on insurance plan selection. Employees also have voluntary insurance options, such as life, disability, hospital protection, accident, and critical illness
• 12 weeks of paid parental leave for both birthing and non-birthing caregivers, as well as an additional 6-8 weeks of pregnancy disability for birthing parents to be used before child bonding leave. Employees also have access to family planning care and reimbursement
• Flexible PTO with an mandatory annual minimum of 10 days paid time off, and sabbatical program
• Access to mental wellness coaching, therapy, and Employee Assistance Program
• Monthly stipends to support health and wellness, as well as smart work, and annual stipends to support professional growth
• Professional career coaching, internal learning & development programs
• 401k plan and financial wellness benefits, like CPA or financial advisor coverage
• Commuter benefits for in-office workers

Temporary employees are not eligible for paid holiday time off, accrued paid time off, paid leaves of absence, or company-sponsored perks.

Be you, with us

At Webflow, equality is a core tenet of our culture. We are committed to building an inclusive global team that represents a variety of backgrounds, perspectives, beliefs, and experiences. Employment decisions are made on the basis of job-related criteria without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other classification protected by applicable law.

Stay connected

Not ready to apply, but want to be part of the Webflow community? Consider following our story on our Webflow Blog, LinkedIn, Twitter, and/or Glassdoor. 

Please note:

To join Webflow, you'll need valid U.S. or Canadian work authorization depending on the country of employment.

If you are extended an offer, that offer may be contingent upon your successful completion of a background check, which will be conducted in accordance with applicable laws. We may obtain one or more background screening reports about you, solely for employment purposes.