Product Marketing Manager

About Us:

What makes the difference between a product that's engaging, compelling, and easy to use and one that's frustrating, broken, and complicated? The answer is user experience. Here at UserTesting, our mission is to help our customers create great experiences. We enable every organization to deliver the best customer experience powered by human insight.

About the team:

UserTesting is growing and we’re expanding our Product Marketing team. Product Marketing brings new UserTesting products and solutions to life. We partner closely with Product, Corporate Marketing, Sales and Customer Success to deliver valuable solutions that help solve our customer’s most pressing user experience needs. We are looking for a Product Marketer to own and drive the go-to-market strategy and execution of new customer-facing products and solutions for our customers. If you are a combination of master strategist, execution perfectionist, and storytelling wizard – we’d love to hear from you!

The Opportunity:

• Be the expert on our buyers, who are they, how they buy and their key buying criteria
• Collaborate with product management and corporate marketing to develop product positioning and messaging that resonate with our target buyer personas
• Develop go-to-market plans for the product you support in conjunction with the corporate marketing team, including key activities to support the retention of existing customers and the acquisition of new customers
• Partner with the Sales Enablement and Customer Success Enablement teams to ensure the field teams can clearly articulate the value of our solutions to both buyers and existing customers; develop internal tools and external collateral and teach them how and when to use it
• Work with the Product Team to provide strategic guidance and input into the product roadmap for your product area - with a focus on delivering customer value.
• Plan the launches of new offerings plus continual innovations within the product and manage the cross-functional implementation of the plan.

What we’re looking for:

• ​​​​​​​3 to 5 years product marketing experience with a SaaS background
• Experience crafting positioning and messaging
• Excellent communication and writing skills with an attention to detail 
• Ability to work effectively with cross-functional teams
• Solid presentation and storytelling skills 
• Experience supporting sales and success management  teams
• Performs well in a fast-paced environments
• Organizational skills to effectively manage multiple projects with tight deadlines

Why you’ll love working for UserTesting:

We’re honored to be named a 2020 Inc. Best Workplace. Joining UserTesting means being part of a passionate team focused on transforming the way companies learn about their users. 

Founded in 2007 and backed by Accel and OpenView, UserTesting is headquartered in San Francisco with offices in Atlanta and Edinburgh. 

To learn more about our team, culture, and customers, check out our careers page, company blog, and press/awards. Besides a great work environment and the opportunity to change the world we’re also growing fast — join us!